Ravichandran Krishanmoorthy

@bschool.cms.ac.in

Professor
CMS Business School, Jain Deemed to be University

Ravichandran Krishanmoorthy


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https://researchid.co/kravichandran111

EDUCATION

BSC. MSA, Mphil. PhD. PDF

RESEARCH, TEACHING, or OTHER INTERESTS

Finance, Business, Management and Accounting
13

Scopus Publications

1342

Scholar Citations

14

Scholar h-index

17

Scholar i10-index

Scopus Publications

  • Mindful machines: evaluating ChatGPT’s impact on higher education
    Ravichandran Krishnamoorthy, Mini Srivastava, Divita Khanna
    International Journal of System Assurance Engineering and Management, 2025
  • The Digital Disruption Revolution
    Ravichandran Krishnamoorthy
    Future Proofing Emerging Technologies for Business Transformation, 2025
    Chapter One defines digital disruption and grounds it on disruptive innovation theories. They detail how such technologies as AI, blockchain, IoT disrupted industries and produced new winners. The chapter also outlines who the major digital disruptors are and what forces are driving their successes, noting that today's consumer is an essential piece in the business model puzzle that is today's globalised environment. Primarily, through concrete examples of major companies, such as Kodak and Blockbuster, the book describes negative lessons of industries' failure to address disruption and underlines the importance of adaptability to change.
  • Future-Proofing Emerging Technologies for Business Transformation
    Future Proofing Emerging Technologies for Business Transformation, 2025
  • Applied Research for Growth, Innovation and Sustainable Impact
    Harold Andrew Patrick, Ravichandran Krishnamoorthy
    Applied Research for Growth Innovation and Sustainable Impact, 2025
  • Future-Proofing Emerging Technologies for Business Transformation
    Future Proofing Emerging Technologies for Business Transformation, 2025
  • Comparative Analysis of Banking Stocks—BSE BANKEX vs. NEPSE
    K. Ravichandran, S. Ajitha, Punniyamoorthy
    Applied Research for Growth Innovation and Sustainable Impact, 2025
    Equities may also be termed as shareholder’s equity that make the holder an owner of corporate equity and empower him to vote in the annual general meeting of the company. Equity, both in its common and preferred form, is used by investors to understand risk and reward patterns in order to identify and minimize losses, and equally, to maximize gains. Relative to the risk-return trade off, this paper seeks to examine the Indian and Nepali banking equities performance. Currently the banking industry holds a large part of the GDP of the two trading partners; in Nepal it accounts for 18% and in India it accounts for 7.7%. Nepal is a very import oriented economy and the most part of this import money is made through remittances while India has diverse industries that constitute its economy. The empirical analysis is based on the five selected commercial banks; three banks from BSE Bankex of India and two banks from NEPSE Banking Sub–Index of Nepal based on market capitalization. Employing the historical data of five years (from April 2017 to March 2022), it can use Mean, Standard Deviation, Correlation, Regression, and ANOVA to make analysis. Analysis reveals that Indian banking equities exhibit better returns than the Nepali equities over the comparable period. Annualized returns help identify benchmark banks including ICICI Bank and NIC Asia Bank. However, there is more risk in Indian equities because they offer the capacity of higher returns. Thus, the Nepali banking equities have lower risk but produce only mediocre returns with several banks even negative returns. Indian banks provide much better investment opportunities and higher returns even though they are more risky. It helps investors determine profitable equities based on thorough risk-return assessments for equities.
  • Customer-Centric Change
    Melvin Goh, M. Ajithkumar, Ravichandran Krishnamoorthy
    Future Proofing Emerging Technologies for Business Transformation, 2025
    The chapter tracks the historical development of AI together with Blockchain and IoT technologies which are now consumer-oriented digital disruptors that modify customer experiences. Throughout their development this chapter shows that empowerment, personalization, trust, and connectivity emerged as central features. AI establishes smarter automated systems which help the users with their consumer needs. The secure transparent procedures of Blockchain enable everyone to trust its reliable systems. Through IoT the components of our world maintain automatic real-time connections to perform harmonious continuous operations. New advances create market disruption that enables customers to enjoy expanded streaming, crypto and smart home system options. Better customer experience exists in the market but privacy as well as scalability and ethical factors need resolution. The model understanding between consumers and technology provides essential tactical knowledge to both businesses and digital market regulators.
  • AI in higher education: tapping educators’ perspective
    Ravichandran Krishnamoorthy, Mini Srivastava, Divita Khanna
    International Journal of System Assurance Engineering and Management, 2025
  • Online Gambling Preferences and Consequences
    Ravichandran Krishnamoorthy, E. Anandharaja, S. Ajitha, P. Muralidhar
    Applied Research for Growth Innovation and Sustainable Impact, 2025
    This research investigates cybercriminal methods in online gaming platforms through strategic analyses of their methods as well as their social effects and legal defensive measures together with user actions on betting platforms. The research investigates cybersecurity risks directed at Gen Z and millennials between 15-25 years through virtual gaming platforms by examining account breaches and other forms of fraud together with unethical advertising practices. The research incorporates 343 valid factor analysis tests conducted with SPSS 25.0 which evaluated the implementation of Indian cyber laws such as the IT Act 2000. The investigation demonstrates that virtual gaming services function as ideal cybercriminal targets because they create financial damage and legal complications along with moral issues. Addiction combined with the temptation of obtaining “free money” engages users while advertising strategies of betting companies elevate potential dangers which results in trust loss and increases social responsibility factors. Some researchers combine security with behavioral and legal practices to show why better security measures and player protection matter and how to boost user awareness. The study brings together developers and experts from cybersecurity with law enforcement for understanding the social effects of internet gambling while building user responsibility.
  • Challenges faced by educators in adopting online technology
    Ravichandran Krishnamoorthy, K. Sathya Bama, T. Chellammal
    World Review of Entrepreneurship Management and Sustainable Development, 2023
  • Online learning during Covid-19 pandemic: issues and challenges
    K. Sathya Bama, Ravichandran Krishnamoorthy, R. Samundeswari
    World Review of Entrepreneurship Management and Sustainable Development, 2023
  • Challenges faced by educators in adopting online technology
    T. Chellammal, K. Sathya Bama, Ravichandran Krishnamoorthy
    World Review of Entrepreneurship Management and Sustainable Development, 2022
  • Online learning during Covid-19 pandemic: issues and challenges
    R. Samundeswari, K. Sathya Bama, Ravichandran Krishnamoorthy
    World Review of Entrepreneurship Management and Sustainable Development, 2022

RECENT SCHOLAR PUBLICATIONS

  • The impact of the new normal on human resource procurement and job seeker perceptions
    K Poornima, G Rakshitha, AK Pandey, R Krishnamoorthy
    Empowering Inclusive Innovation, 777-783 , 2026
    2026
  • Sustainable banking in India: An empirical study of ESG scores and financial performance
    R Krishnamoorthy, HS Shalini, KR Lasya
    Empowering Inclusive Innovation, 678-683 , 2026
    2026
  • Encryption and trust in e-commerce: A data-driven analysis of user perception and security
    PK Dsouza, R Krishnamoorthy
    Empowering Inclusive Innovation, 663-669 , 2026
    2026
  • Applied Research for Growth, Innovation and Sustainable Impact
    HA Patrick, R Krishnamoorthy
    Taylor & Francis , 2025
    2025
    Citations: 1
  • Online Gambling Preferences and Consequences
    R Krishnamoorthy, E Anandharaja, S Ajitha, P Muralidhar
    Applied Research for Growth, Innovation and Sustainable Impact, 370-376 , 2025
    2025
    Citations: 1
  • Comparative Analysis of Banking Stocks—BSE BANKEX vs. NEPSE
    K Ravichandran, S Ajitha
    Applied Research for Growth, Innovation and Sustainable Impact, 208-213 , 2025
    2025
  • Customer-Centric
    M Ajithkumar, R Krishnamoorthy
    Future-Proofing Emerging Technologies for Business Transformation 327 , 2025
    2025
    Citations: 1
  • Mindful machines: evaluating ChatGPT’s impact on higher education
    R Krishnamoorthy, M Srivastava, D Khanna
    International Journal of System Assurance Engineering and Management 16 (4 … , 2025
    2025
    Citations: 1
  • AI in higher education: tapping educators’ perspective
    R Krishnamoorthy, M Srivastava, D Khanna
    International Journal of System Assurance Engineering and Management, 1-13 , 2025
    2025
    Citations: 7
  • Customer-Centric Change
    M Goh, M Ajithkumar, R Krishnamoorthy
    Future-Proofing Emerging Technologies for Business Transformation, 327-360 , 2025
    2025
  • The Digital Disruption Revolution
    R Krishnamoorthy
    Future-Proofing Emerging Technologies for Business Transformation, 1-30 , 2025
    2025
  • SME CHALLENGES in UAE
    DK Ravichandran, R Krishnamoorthy
    2024
    Citations: 1
  • Usage, Implications, and Future of Edutech in UAE Universities
    DTM K Ravichandran
    Empirical Economics Letters 22 (Special Issue 1) , 2023
    2023
  • Online learning during Covid-19 pandemic: issues and challenges
    R Samundeswari, KS Bama, K Ravichandran
    World Review of Entrepreneurship, Management and Sustainable Development 19 … , 2023
    2023
    Citations: 2
  • Challenges faced by educators in adopting online technology
    T Chellammal, KS Bama, K Ravichandran
    World Review of Entrepreneurship, Management and Sustainable Development 19 … , 2023
    2023
    Citations: 8
  • Shifting Household Energy Use in Bangalore, India: Using Behaviorally Informed Energy Reports
    M Hernandez, K Bhagavatula, C SANTHOSH, K Ravichandran, ...
    Washington, DC: World Resources Institute , 2022
    2022
    Citations: 2
  • Saving Electricity, One Consumer at a Time
    K Ravichandran, S Krishnan, S Cibi, S Malaviya
    Proceedings of the 7th International Conference on Advances in Energy … , 2020
    2020
    Citations: 1
  • Impact of Corporate Social Responsibility on Financial Performance: A Case Study 0n British Petroleum
    K Ravichandran
    Business Sciences International research journal 6 (Special Issue 1), 146-160 , 2019
    2019
  • Impact of Corporate Social Responsibility on Financial Performance: A Case Study 0n British Petroleum
    K Ravichandran
    Journal of International Business and Economics 19 (3), 23-28 , 2018
    2018
  • Financial Statement Analysis on GE Oil & Gas
    FT K Ravichandran
    Canadian International Journal of Science and Technology 4 (1), 101-111 , 2016
    2016

MOST CITED SCHOLAR PUBLICATIONS

  • Influence of service quality on customer satisfaction application of servqual model
    K Ravichandran, BT Mani, SA Kumar, S Prabhakaran
    International journal of business and management 5 (4), 117-124 , 2010
    2010
    Citations: 430
  • The impact of emotional intelligence on employee work engagement behavior: An empirical study
    S Ravichandran, K., Arasu, K. & ArunKumar
    International Journal of Business and Management 6 (11), 157 , 2011
    2011
    Citations: 182
  • The importance of work-life-balance
    SP Meenakshi, V Subrahmanyam, K Ravichandran
    IOSR Journal of Business and Management 14 (3), 31-35 , 2013
    2013
    Citations: 171
  • Application of Servqual model on measuring service quality: A Bayesian approach
    K Ravichandran, S Prabhakaran, SA Kumar
    Enterprise Risk Management 2 (1), 145 , 2010
    2010
    Citations: 107
  • Influence of service quality on banking customers’ behavioural intentions
    K Ravichandran, K Bhargavi, SA Kumar
    International Journal of Economics and Finance 2 (4), 18-28 , 2010
    2010
    Citations: 76
  • Impact of oil prices on GCC stock market
    K Ravichandran, KA Alkhathlan
    Research in applied Economics 2 (1), 1-12 , 2010
    2010
    Citations: 46
  • The global financial crisis and stock market linkages: Further evidence on GCC Market
    K Ravichandran, AM Maloain
    Journal of Money, Investment and Banking 16, 46-56 , 2010
    2010
    Citations: 45
  • A study on Investors Preferences towards various investment avenues in Capital Market with special reference to Derivatives
    K Ravichandran
    Journal of Contemporary Research in Management (JCRM) 3 (3) , 2008
    2008
    Citations: 36
  • Market based mergers in Indian banking institutions
    K Ravichandran, F Mat-Nor, R Mohd-Said
    International Research Journal of Finance and Economics 37, 30-39 , 2010
    2010
    Citations: 34
  • Financial inclusion-A path towards India's future economic growth
    DK Ravichandran, DK Alkhathlan
    Available at SSRN 1353125 , 2009
    2009
    Citations: 29
  • Effect of Financial Crisis over Mergers and Acquisitions in GCC countries
    K Ravichandran
    Available at SSRN 1360249 , 2009
    2009
    Citations: 25
  • Technology online distance mode of learning
    V Subrahmanyam, K Ravichandran
    International Journal of Humanities and Social Science Invention 2 (1), 5-13 , 2013
    2013
    Citations: 23
  • Entrepreneurship as a Tool for the Empowerment of Rural Women in India
    SP Meenakshi, V Subrahmanyam, K Ravichandran
    Journal of Humanities and Social Science 13 (5), 7-12 , 2013
    2013
    Citations: 18
  • Market based mergers-study on Indian & Saudi Arabian banks
    K Ravichandran, KA Alkhathlan
    International Journal of Economics and Finance 2 (1), 147-153 , 2010
    2010
    Citations: 14
  • Student’s perception on service quality
    VN K Ravichandran, ArunKumar, S.
    International Academic Research Journal of Business and Management 1 (1), 23 , 2012
    2012
    Citations: 13
  • Recent trends in insurance sector in India
    K Ravichandran
    Abhijeet Publications , 2007
    2007
    Citations: 12
  • Relationship between stock return and trading volume
    K Ravichandran, S Bose
    Research Journal of Business Management 6 (1), 30-39 , 2012
    2012
    Citations: 10
  • An empirical assessment of service quality dimensions in the Indian retail sector
    K Ravichandran
    Journal of Business and Retail Management Research 4 (2) , 2010
    2010
    Citations: 9
  • Challenges faced by educators in adopting online technology
    T Chellammal, KS Bama, K Ravichandran
    World Review of Entrepreneurship, Management and Sustainable Development 19 … , 2023
    2023
    Citations: 8
  • AI in higher education: tapping educators’ perspective
    R Krishnamoorthy, M Srivastava, D Khanna
    International Journal of System Assurance Engineering and Management, 1-13 , 2025
    2025
    Citations: 7