Computer engineer and PhD in Communication and Cultural Industries, with 10+ years of experience in analytics, SEO, and WordPress development, collaborating with international projects in Germany and the United States. With lines of research focused on the application of statistics, data science, and machine learning to sectors such as digital communication, culture, and marketing.
EDUCATION
Ph.D. in Communication and Cultural Industries
Polytechnic University of Valencia ~ 2014 - 2021
Doctoral thesis on analysis of trends and success prediction of digital content. Obtaining data using APIs for machine learning.
Master's Degree in Information Management
Polytechnic University of Valencia ~ 2012 - 2014
Analyze, design, select, organize, manage, evaluate, optimize and disseminate information products and services, content, media and social networks. Honorary enrolment in Auditing and Content Assessment. Other skills: SEO, SEM, SMO, digital marketing, usability, etc.
Degree in Computer Engineering
Polytechnic University of Valencia ~ 2007 – 2012
Fifth grade specialty: Industrial. Robotics and Image Processing.
RESEARCH INTERESTS
Data Science
Machine Learning
Digital Analytics
Digital Marketing
SEO & SMO
19
Scholar Citations
2
Scholar h-index
RECENT SCHOLAR PUBLICATIONS
More Context, Larger Models, or Moral Knowledge? A Systematic Study of Schwartz Value Detection in Political Texts V Yeste, P Rosso arXiv preprint arXiv:2605.22641 , 2026 2026
Do Schwartz Higher-Order Values Help Sentence-Level Human Value Detection? A Study of Hierarchical Gating and Calibration V Yeste, P Rosso arXiv preprint arXiv:2602.00913 , 2026 2026 Citations: 2
A Baseline Multimodal Approach to Emotion Recognition in Conversations V Yeste, R Rivas-Arévalo arXiv preprint arXiv:2602.00914 , 2026 2026
Human values in a single sentence: Moral presence, hierarchies, and transformer ensembles on the schwartz continuum V Yeste, P Rosso arXiv preprint arXiv:2601.14172 , 2026 2026 Citations: 2
Explaining Electoral Abstention Among University Students in the Region of Valencia (Spain): The Role of Information Sources, Political Attitudes, and Civic Engagement JM Rojo, JM Tomás, V Yeste, E Cebrián Human Affairs 36 (3) , 2026 2026
Identifying Key Factors of Student Dropout through Random Forest: A Data-Driven Approach DP Morán, MM Goméz, V Yeste International Conference on Communication and Applied Technologies 2025 … , 2025 2025
Success prediction of online news about TV series with machine learning, Google Analytics, and Twitter V Yeste, Á Calduch-Losa, JA Ontalba-Ruipérez, J Serrano-Cobos Journal of Computational Social Science 8 (3), 78 , 2025 2025 Citations: 2
Predicting the success of online news about movies with Google Analytics and Twitter: A machine learning methodology V Yeste, Á Calduch-Losa, JA Ontalba-Ruipérez, J Serrano-Cobos Journal of Statistics and Management Systems 28 (4), 761-793 , 2025 2025
Agentic MCS: A Multilingual Clinical Summarization Framework J Angulo, V Yeste Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2025 … , 2025 2025
AQAMS and AQAMS2: Multi agent systems for biomedical question answering J Angulo, V Yeste Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2025 … , 2025 2025 Citations: 3
Give me your hands: IA para la inclusión educativa mediante la traducción en tiempo real del lenguaje de signos V Yeste, HE Morató, AP O'Leary, MÁT Font Propuestas educativas en la era de la IA. Regulación y uso ético, 405-423 , 2025 2025
Metodologías activas para facilitar el aprendizaje de estadística en el grado en ingeniería informática de la Universitat Politècnica de València Á Calduch-Losa, V Yeste Investigación e innovación educativa a través del conocimiento, 48-57 , 2025 2025
Electoral abstention and information sources among undergraduate university students J Mora Rojo, JM Tomás, V Yeste, E Cebrián 6th International Conference on Advanced Research Methods and Analytics … , 2024 2024
Metodologías activas para acercar la asignatura de Estadística al alumnado universitario de primer curso ÁC Losa, V Yeste Proceedings. 3rd International Congress: Humanities and Knowledge, 339-339 , 2024 2024
Identifying influential factors in student dropout using decision trees DP Morán, MM Gómez, V Yeste Proceedings of the 21st International Conference on Cognition and … , 2024 2024
Selección de indicadores de éxito en contenidos online sobre ocio mediante estadística descriptiva V Yeste, ÁC Losa, JA Ontalba, JS Cobos Galaxia Zuckerberg: la comunicación en la era digital, 211-226 , 2024 2024
Hashtags used by museums Twitter accounts from REMED in 2021 V Yeste Hashtags used by museums Twitter accounts from REMED in 2021 , 2024 2024
Twitter hashtag analysis of movie premieres in February 2022 in the USA V Yeste Twitter hashtag analysis of movie premieres in February 2022 in the USA , 2024 2024
Use of hashtags in Hispanic digital native media V Yeste Use of hashtags in Hispanic digital native media , 2024 2024
Google Analytics & Twitter dataset from a movies, TV series and videogames website V Yeste Google Analytics & Twitter dataset from a movies, TV series and videogames … , 2024 2024
MOST CITED SCHOLAR PUBLICATIONS
Philo of Alexandria at Touché: A Cascade Model Approach to Human Value Detection. V Yeste, MC Ardanuy, P Rosso CLEF (Working Notes), 3503-3508 , 2024 2024 Citations: 9
AQAMS and AQAMS2: Multi agent systems for biomedical question answering J Angulo, V Yeste Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2025 … , 2025 2025 Citations: 3
Do Schwartz Higher-Order Values Help Sentence-Level Human Value Detection? A Study of Hierarchical Gating and Calibration V Yeste, P Rosso arXiv preprint arXiv:2602.00913 , 2026 2026 Citations: 2
Human values in a single sentence: Moral presence, hierarchies, and transformer ensembles on the schwartz continuum V Yeste, P Rosso arXiv preprint arXiv:2601.14172 , 2026 2026 Citations: 2
Success prediction of online news about TV series with machine learning, Google Analytics, and Twitter V Yeste, Á Calduch-Losa, JA Ontalba-Ruipérez, J Serrano-Cobos Journal of Computational Social Science 8 (3), 78 , 2025 2025 Citations: 2
Exploratory Twitter hashtag analysis of movie premieres in the USA V Yeste, Á Calduch-Losa Desafíos audiovisuales de la tecnología y los contenidos en la cultura … , 2022 2022 Citations: 1
More Context, Larger Models, or Moral Knowledge? A Systematic Study of Schwartz Value Detection in Political Texts V Yeste, P Rosso arXiv preprint arXiv:2605.22641 , 2026 2026
A Baseline Multimodal Approach to Emotion Recognition in Conversations V Yeste, R Rivas-Arévalo arXiv preprint arXiv:2602.00914 , 2026 2026
Explaining Electoral Abstention Among University Students in the Region of Valencia (Spain): The Role of Information Sources, Political Attitudes, and Civic Engagement JM Rojo, JM Tomás, V Yeste, E Cebrián Human Affairs 36 (3) , 2026 2026
Identifying Key Factors of Student Dropout through Random Forest: A Data-Driven Approach DP Morán, MM Goméz, V Yeste International Conference on Communication and Applied Technologies 2025 … , 2025 2025
Predicting the success of online news about movies with Google Analytics and Twitter: A machine learning methodology V Yeste, Á Calduch-Losa, JA Ontalba-Ruipérez, J Serrano-Cobos Journal of Statistics and Management Systems 28 (4), 761-793 , 2025 2025
Agentic MCS: A Multilingual Clinical Summarization Framework J Angulo, V Yeste Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2025 … , 2025 2025
Give me your hands: IA para la inclusión educativa mediante la traducción en tiempo real del lenguaje de signos V Yeste, HE Morató, AP O'Leary, MÁT Font Propuestas educativas en la era de la IA. Regulación y uso ético, 405-423 , 2025 2025
Metodologías activas para facilitar el aprendizaje de estadística en el grado en ingeniería informática de la Universitat Politècnica de València Á Calduch-Losa, V Yeste Investigación e innovación educativa a través del conocimiento, 48-57 , 2025 2025
Electoral abstention and information sources among undergraduate university students J Mora Rojo, JM Tomás, V Yeste, E Cebrián 6th International Conference on Advanced Research Methods and Analytics … , 2024 2024
Metodologías activas para acercar la asignatura de Estadística al alumnado universitario de primer curso ÁC Losa, V Yeste Proceedings. 3rd International Congress: Humanities and Knowledge, 339-339 , 2024 2024
Identifying influential factors in student dropout using decision trees DP Morán, MM Gómez, V Yeste Proceedings of the 21st International Conference on Cognition and … , 2024 2024
Selección de indicadores de éxito en contenidos online sobre ocio mediante estadística descriptiva V Yeste, ÁC Losa, JA Ontalba, JS Cobos Galaxia Zuckerberg: la comunicación en la era digital, 211-226 , 2024 2024
Hashtags used by museums Twitter accounts from REMED in 2021 V Yeste Hashtags used by museums Twitter accounts from REMED in 2021 , 2024 2024
Twitter hashtag analysis of movie premieres in February 2022 in the USA V Yeste Twitter hashtag analysis of movie premieres in February 2022 in the USA , 2024 2024