Business, Management and Accounting, General Business, Management and Accounting, Management Information Systems, Organizational Behavior and Human Resource Management
8
Scholar Citations
2
Scholar h-index
RECENT SCHOLAR PUBLICATIONS
Emotional Versus Rational Appeals in Green Marketing: A Neuro-Consumer Perspective S Phadtare International Journal for Novel Research in Economics, Finance and … , 2026 2026
The Role of Sensory Stimuli in Luxury Brand Perception: A Neuro-Experimental Study S Phadtare INTERNATIONAL JOURNAL FOR INNOVATIVE RESEARCH IN MULTIDISCIPLINARY FIELD 12 … , 2026 2026
Digital Transformation of B2B Sales Processes and Its Impact on Buyer–Seller Relationships S Phadtare Geoscience Journal 7 (3), 1-9 , 2026 2026
Marketing Mix Optimization Using Econometric and AI Models: An Empirical Investigation S Phadtare Journal of Engineering and Technology Management 79, 652-659 , 2026 2026
Marketing Mix Optimization Using Econometric and AI Models: An Empirical Investigation SS Phadtare Journal of Engineering and Technology Management 79, 652-659 , 2026 2026
Role of AR/VR in enhancing in-store customer experience S Phadtare International Journal of Research Publication and Reviews (IJRPR) 7 (1), 681-692 , 2026 2026
CHURN PREDICTION MODELS IN SUBSCRIPTION-BASED DIGITAL PLATFORMS: A COMPARATIVE STUDY OF ALGORITHMS S Phadtare International Research Journal of Modernization in Engineering Technology … , 2026 2026
Predicting Customer Lifetime Value Using Machine Learning Models: Evidence from Indian E-Commerce Firms S Phadtare International Journal of Sciences and Innovation Engineering (IJSCI) 3 (1 … , 2026 2026 Citations: 2
The Influence of Celebrity Endorsement on Luxury Brand Trust and Loyalty: An Empirical Investigation S Phadtare International Journal For Science And Advance Research In Technology (IJSART … , 2026 2026
Psychological Drivers of Status Consumption Among Indian Luxury Consumers S Phadtare International Scientific Journal of Engineering and Management (ISJEM) 5 (1 … , 2026 2026 Citations: 2
Consumer Neuroscience in Online Luxury Shopping Environments: An Empirical Investigation Using EEG, Eye-Tracking, and Purchase Intention Measures S Phadtare International Journal of Innovative Research in Technology (IJIRT) 12 (8 … , 2026 2026
AI-Driven Personalisation and Consumer Privacy: A Dual Perspective Study S Phadtare International Journal of Progressive Research in Engineering Management and … , 2026 2026
Integration of Marketing Analytics and Neuromarketing for Predicting Purchase Behavior S Phadtare International Journal of Scientific Research and Engineering Development … , 2026 2026
The Role of Predictive Analytics in Personalization and Enhancing Customer Engagement in Omni-Channel Retail S Phadtare International Journal of Scientific Research in Engineering and Management … , 2026 2026
Adoption of AI and CRM Systems in B2B Marketing: An Empirical Study S Phadtare International Journal of Engineering and Techniques (IJET) 12 (1) , 2026 2026
Subconscious Brand Recall and Purchase Intention: Evidence from a Neuromarketing Experiment S Phadtare International Research Journal of Innovations in Engineering and Technology … , 2026 2026
Determinants of Consumer Trust in Online Marketplaces in Emerging Economies SS Phadtare JOURNAL OF ADVANCE AND FUTURE RESEARCH 4 (1), 751-759-751-759 , 2026 2026
Big Data Analytics Capability and Its Influence on Marketing Decision Quality and Firm Performance: An Empirical Research Investigation in Indian Firms S Phadtare International Journal of Recent Development in Engineering and Technology … , 2025 2025
SDGs for Implementation of Sustainable Practices in Service Sector S Phadtare SCES’s IGSB & In Association with CMA National Conference 2024 , 2024 2024
MBA Programme Specialization’s and Placement Cell Management System S Phadtare SCES’s IGSB & In Association with CMA National Conference 2024 , 2024 2024
MOST CITED SCHOLAR PUBLICATIONS
Predicting Customer Lifetime Value Using Machine Learning Models: Evidence from Indian E-Commerce Firms S Phadtare International Journal of Sciences and Innovation Engineering (IJSCI) 3 (1 … , 2026 2026 Citations: 2
Psychological Drivers of Status Consumption Among Indian Luxury Consumers S Phadtare International Scientific Journal of Engineering and Management (ISJEM) 5 (1 … , 2026 2026 Citations: 2
Employee opinion regarding factors affecting on implementation of effective CRM wrt car dealers in Satara City S Phadatare, OP Haldar ASM’s International E-Journal on “Ongoing Research in Management & IT, 27-36 , 2016 2016 Citations: 2
The study on consumer buying behavior towards detergents of few companies in Satara city S Phadatare, O Haldar Int e-Journal Ongoing Res Manage IT 10 (2), 77-88 , 2015 2015 Citations: 2
Emotional Versus Rational Appeals in Green Marketing: A Neuro-Consumer Perspective S Phadtare International Journal for Novel Research in Economics, Finance and … , 2026 2026
The Role of Sensory Stimuli in Luxury Brand Perception: A Neuro-Experimental Study S Phadtare INTERNATIONAL JOURNAL FOR INNOVATIVE RESEARCH IN MULTIDISCIPLINARY FIELD 12 … , 2026 2026
Digital Transformation of B2B Sales Processes and Its Impact on Buyer–Seller Relationships S Phadtare Geoscience Journal 7 (3), 1-9 , 2026 2026
Marketing Mix Optimization Using Econometric and AI Models: An Empirical Investigation S Phadtare Journal of Engineering and Technology Management 79, 652-659 , 2026 2026
Marketing Mix Optimization Using Econometric and AI Models: An Empirical Investigation SS Phadtare Journal of Engineering and Technology Management 79, 652-659 , 2026 2026
Role of AR/VR in enhancing in-store customer experience S Phadtare International Journal of Research Publication and Reviews (IJRPR) 7 (1), 681-692 , 2026 2026
CHURN PREDICTION MODELS IN SUBSCRIPTION-BASED DIGITAL PLATFORMS: A COMPARATIVE STUDY OF ALGORITHMS S Phadtare International Research Journal of Modernization in Engineering Technology … , 2026 2026
The Influence of Celebrity Endorsement on Luxury Brand Trust and Loyalty: An Empirical Investigation S Phadtare International Journal For Science And Advance Research In Technology (IJSART … , 2026 2026
Consumer Neuroscience in Online Luxury Shopping Environments: An Empirical Investigation Using EEG, Eye-Tracking, and Purchase Intention Measures S Phadtare International Journal of Innovative Research in Technology (IJIRT) 12 (8 … , 2026 2026
AI-Driven Personalisation and Consumer Privacy: A Dual Perspective Study S Phadtare International Journal of Progressive Research in Engineering Management and … , 2026 2026
Integration of Marketing Analytics and Neuromarketing for Predicting Purchase Behavior S Phadtare International Journal of Scientific Research and Engineering Development … , 2026 2026
The Role of Predictive Analytics in Personalization and Enhancing Customer Engagement in Omni-Channel Retail S Phadtare International Journal of Scientific Research in Engineering and Management … , 2026 2026
Adoption of AI and CRM Systems in B2B Marketing: An Empirical Study S Phadtare International Journal of Engineering and Techniques (IJET) 12 (1) , 2026 2026
Subconscious Brand Recall and Purchase Intention: Evidence from a Neuromarketing Experiment S Phadtare International Research Journal of Innovations in Engineering and Technology … , 2026 2026
Determinants of Consumer Trust in Online Marketplaces in Emerging Economies SS Phadtare JOURNAL OF ADVANCE AND FUTURE RESEARCH 4 (1), 751-759-751-759 , 2026 2026
Big Data Analytics Capability and Its Influence on Marketing Decision Quality and Firm Performance: An Empirical Research Investigation in Indian Firms S Phadtare International Journal of Recent Development in Engineering and Technology … , 2025 2025
