Investigating psychological determinants and its effect on consumer's purchase intention and consumption of Ayurvedic Cosmetics. J Singh, SJ Joshi, SS Chauhan Advances in Consumer Research 3 (1) , 2026 2026.0
Impact of National Science and Technology (S&T) Policy Framework on Technology Transfer from Indian Academic Research Institutions AK Chaudhary, SS Chauhan, SA Morré, JA Lal Journal of Scientific & Industrial Research (JSIR) 84 (9), 1005-1013 , 2025 2025.0
Modelling Dominant Factors of Technology Acceptance in Education: A Systematic Review Analysis of Indian Studies PK Sharma, E Masih, SS Chauhan Indian Journal of Educational Technology 6 (I), 323-340 , 2024 2024.0
Digital disruption and multimedia technological innovations in the banking world E Masih, SS Chauhan, V Singh, B Balusamy, S Grima 2023.0 Citations: 1
Employee Engagement: Determinants and Its Influence on Organizational Commitment E Masih, V Singh, RS Williams, SS Chauhan, PS Lakhawat Journal for Re Attach Therapy and Developmental Diversities 6, 1146-1164 , 2023 2023.0 Citations: 4
Predicting consumer’s consumption pattern of Pistachio in India SS Chauhan Pistachios Cultivation, Production and Consumption 1, 4 , 2022 2022.0
Role of various determinants of trust influencing retailers’ purchase intention for fast moving consumer goods (FMCG) from B2B E-Commerce. SA Hussain, RV Mani, SS Chauhan Specialusis Ugdymas , 2022 2022.0 Citations: 5
Frozen Green Vegetables Revolution: Investigation How Availability of Frozen Green Vegetables Affects Consumer Buying Behavior in Utter Pradesh SS Chauhan JOURNAL OF THE ASIATIC SOCIETY OF MUMBAI 95 (16), 63-66 , 2022 2022.0
POSITIVE EVALUATED OUTCOMES: ANALYZING THE FUTURE OF INNOVATIVE ADVERTISEMENT SS Chauhan 2018.0
“Innovative Advertisements” Influencing Consumers Purchase Intention w.r.t Indian Advertising Industry SS Chauhan International Journal of Advanced Scientific Technologies in Engineering and … , 2016 2016.0
Logistics Management of Fertilisers in North India with special reference to Uttar Pradesh SS Chauhan International Journal of Advanced Scientific Technologies in Engineering and … , 2016 2016.0 Citations: 1
Creative excellence in advertising SS Chauhan DOI : https://doi.org/10.32804/IRJMSH 7 (1), 17 , 2016 2016.0
Understanding the Indian rural market potential D Badugu, MSS Chauhan International Journal of Multidisciplinary Research 1 (6) , 2011 2011.0 Citations: 11
AN EMPIRICAL ANALYSIS OF CONSUMER’S PERCEPTION CRITERIA AND REACHABILITY OF SERVICE PROVIDERS WITH REGARD TO HEALTH CARE SERVICES F Hussain, PS Lakhawat, P Singh, SS Chauhan
MOST CITED SCHOLAR PUBLICATIONS
Understanding the Indian rural market potential D Badugu, MSS Chauhan International Journal of Multidisciplinary Research 1 (6) , 2011 2011.0 Citations: 11
Role of various determinants of trust influencing retailers’ purchase intention for fast moving consumer goods (FMCG) from B2B E-Commerce. SA Hussain, RV Mani, SS Chauhan Specialusis Ugdymas , 2022 2022.0 Citations: 5
Employee Engagement: Determinants and Its Influence on Organizational Commitment E Masih, V Singh, RS Williams, SS Chauhan, PS Lakhawat Journal for Re Attach Therapy and Developmental Diversities 6, 1146-1164 , 2023 2023.0 Citations: 4
Digital disruption and multimedia technological innovations in the banking world E Masih, SS Chauhan, V Singh, B Balusamy, S Grima 2023.0 Citations: 1
Logistics Management of Fertilisers in North India with special reference to Uttar Pradesh SS Chauhan International Journal of Advanced Scientific Technologies in Engineering and … , 2016 2016.0 Citations: 1
Investigating psychological determinants and its effect on consumer's purchase intention and consumption of Ayurvedic Cosmetics. J Singh, SJ Joshi, SS Chauhan Advances in Consumer Research 3 (1) , 2026 2026.0
Impact of National Science and Technology (S&T) Policy Framework on Technology Transfer from Indian Academic Research Institutions AK Chaudhary, SS Chauhan, SA Morré, JA Lal Journal of Scientific & Industrial Research (JSIR) 84 (9), 1005-1013 , 2025 2025.0
Modelling Dominant Factors of Technology Acceptance in Education: A Systematic Review Analysis of Indian Studies PK Sharma, E Masih, SS Chauhan Indian Journal of Educational Technology 6 (I), 323-340 , 2024 2024.0
Predicting consumer’s consumption pattern of Pistachio in India SS Chauhan Pistachios Cultivation, Production and Consumption 1, 4 , 2022 2022.0
Frozen Green Vegetables Revolution: Investigation How Availability of Frozen Green Vegetables Affects Consumer Buying Behavior in Utter Pradesh SS Chauhan JOURNAL OF THE ASIATIC SOCIETY OF MUMBAI 95 (16), 63-66 , 2022 2022.0
POSITIVE EVALUATED OUTCOMES: ANALYZING THE FUTURE OF INNOVATIVE ADVERTISEMENT SS Chauhan 2018.0
“Innovative Advertisements” Influencing Consumers Purchase Intention w.r.t Indian Advertising Industry SS Chauhan International Journal of Advanced Scientific Technologies in Engineering and … , 2016 2016.0
Creative excellence in advertising SS Chauhan DOI : https://doi.org/10.32804/IRJMSH 7 (1), 17 , 2016 2016.0
AN EMPIRICAL ANALYSIS OF CONSUMER’S PERCEPTION CRITERIA AND REACHABILITY OF SERVICE PROVIDERS WITH REGARD TO HEALTH CARE SERVICES F Hussain, PS Lakhawat, P Singh, SS Chauhan