Software, Computer Science, Computer Science Applications, Information Systems
2
Scopus Publications
23
Scholar Citations
3
Scholar h-index
Scopus Publications
An Improved Churn Prediction Model using Relevance Feature Identification and Personalized Modeling Technique with Optimized Retention Strategies T. Pratheebha, S. Santhana Megala, V. Indumathi 8th International Conference on Electronics Communication and Aerospace Technology Iceca 2024 Proceedings, 2024 Churn prediction is vital in customer retention strategies, helping businesses proactively address customer dissatisfaction. In this research, we propose a comprehensive churn prediction model that addresses these challenges by integrating advanced techniques, including handling imbalanced data, feature relevance identification, new feature generation, incorporating temporal patterns, and personalized modeling for customer segments. By applying advanced techniques such as SMOTE-ENN for balancing, RFE-RF for feature elimination, and K-Means clustering for segmentation, the model improves predictive accuracy and provides actionable insights for targeted retention strategies. The proposed model effectively enhances prediction accuracy and provides actionable insights for customer groups, optimizing retention strategies. With the proposed Model Logistic Regression performs better across all segments in terms of AUC-ROC and precision particularly for high-value and frequent users with $0.91 \\%$ and $0.80 \\%$ respectively.
An Improved Churn Prediction Model using Relevance Feature Identification and Personalized Modeling Technique with Optimized Retention Strategies T Pratheebha, SS Megala, V Indumathi 2024 8th International Conference on Electronics, Communication and … , 2024 2024.0 Citations: 1
FALL DETECTION SYSTEM USING BAN Angaleeshwara Gandhi.B, Anish.S,Mrs. V. Indumathi,Dr. P. Navaneethan Madhya Bharti -Humanities and Social Sciences 83 (11), 103-110 , 2023 2023.0
RBIPA: AN ALGORITHM FOR ITERATIVE STEMMING OF TAMIL LANGUAGE TEXTS SSM V. Indumathi International Journal on Natural Language Computing 12 (3), 31-39 , 2023 2023.0 Citations: 3
Enhanced multi-label classification model for bully text using supervised learning techniques V Indumathi, SS Megala Proceedings of data analytics and management: ICDAM 2022, 763-778 , 2023 2023.0 Citations: 3
STATISTICAL STUDY ON FUEL PRICES INCREASE AND ULTIMATE CORRELATED VARIABLE CHANGES VI G Priya Dharshini,M Vishnuvarthini JOURNAL OF THE ASIATIC SOCIETY OF MUMBAI 96 (03), 125-130 , 2022 2022.0
CLASSIFY BULLY TEXT WITH IMPROVED CLASSIFICATION MODEL USING GRID SEARCH WITH HYPERPARAMETER TUNING V Indumathi, S Santhanamegala, R Padmapriya Advances and Applications in Mathematical Sciences 21, 4973-4980 , 2022 2022.0 Citations: 2
Novel learning management system (LMS) with DeepFace emotion analysis T RAJKUMAR, V Indumathi, SS MEGALA, B Jayanthi 2022.0 Citations: 2
An empirical study on data mining techniques and its applications T Pratheebha, V Indumathi, SS Megala Int J Softw Hardw Res Eng (IJSHRE) 9, 23-31 , 2021 2021.0 Citations: 5
Prediction and analysis of plant growth promoting bacteria using machine learning for millet crops V Indumathi, SS Megala, R Padmapriya, M Suganya, B Jayanthi Annals of the Romanian Society for Cell Biology 25 (6), 1827-1833 , 2021 2021.0 Citations: 7
Prospective Review on Cyber Bullying Recognition Techniques on Social Media using Machine Learning DSS Indumathi, V
An Efficient Dimension Reduction in Text Categorization Using Clustering Technique MV INDUMATHI, P VIJAYAKUMAR
MOST CITED SCHOLAR PUBLICATIONS
Prediction and analysis of plant growth promoting bacteria using machine learning for millet crops V Indumathi, SS Megala, R Padmapriya, M Suganya, B Jayanthi Annals of the Romanian Society for Cell Biology 25 (6), 1827-1833 , 2021 2021.0 Citations: 7
An empirical study on data mining techniques and its applications T Pratheebha, V Indumathi, SS Megala Int J Softw Hardw Res Eng (IJSHRE) 9, 23-31 , 2021 2021.0 Citations: 5
RBIPA: AN ALGORITHM FOR ITERATIVE STEMMING OF TAMIL LANGUAGE TEXTS SSM V. Indumathi International Journal on Natural Language Computing 12 (3), 31-39 , 2023 2023.0 Citations: 3
Enhanced multi-label classification model for bully text using supervised learning techniques V Indumathi, SS Megala Proceedings of data analytics and management: ICDAM 2022, 763-778 , 2023 2023.0 Citations: 3
CLASSIFY BULLY TEXT WITH IMPROVED CLASSIFICATION MODEL USING GRID SEARCH WITH HYPERPARAMETER TUNING V Indumathi, S Santhanamegala, R Padmapriya Advances and Applications in Mathematical Sciences 21, 4973-4980 , 2022 2022.0 Citations: 2
Novel learning management system (LMS) with DeepFace emotion analysis T RAJKUMAR, V Indumathi, SS MEGALA, B Jayanthi 2022.0 Citations: 2
An Improved Churn Prediction Model using Relevance Feature Identification and Personalized Modeling Technique with Optimized Retention Strategies T Pratheebha, SS Megala, V Indumathi 2024 8th International Conference on Electronics, Communication and … , 2024 2024.0 Citations: 1
FALL DETECTION SYSTEM USING BAN Angaleeshwara Gandhi.B, Anish.S,Mrs. V. Indumathi,Dr. P. Navaneethan Madhya Bharti -Humanities and Social Sciences 83 (11), 103-110 , 2023 2023.0
STATISTICAL STUDY ON FUEL PRICES INCREASE AND ULTIMATE CORRELATED VARIABLE CHANGES VI G Priya Dharshini,M Vishnuvarthini JOURNAL OF THE ASIATIC SOCIETY OF MUMBAI 96 (03), 125-130 , 2022 2022.0
Prospective Review on Cyber Bullying Recognition Techniques on Social Media using Machine Learning DSS Indumathi, V
An Efficient Dimension Reduction in Text Categorization Using Clustering Technique MV INDUMATHI, P VIJAYAKUMAR
