Dr. Sapna Patil, with over 13 years of experience in higher education, specializes in marketing management.
She holds a Ph.D. and dual MBAs from Pune University, along with certifications from Google and IIT Roorkee. As
an Assistant Professor at JDC Bytco IMSR, Nashik, she teaches subjects like Digital Business, Marketing
Management, and Emotional Intelligence. A recognized Ph.D. Research Supervisor, her research focuses on
consumer behavior and sustainable fashion, published in reputed journals
EDUCATION
Ph.D. (Marketing Management), MBA (Marketing & Finance), BE (EXTC)
RESEARCH, TEACHING, or OTHER INTERESTS
Marketing, General Business, Management and Accounting
5
Scholar Citations
1
Scholar h-index
RECENT SCHOLAR PUBLICATIONS
Indian Knowledge Systems: Leadership Lessons from The Gita, Shivaji Maharaj and Indigenous Traditions DS Patil 2025
An Empirical Study of Public Awareness and Perception Towards Online Data Privacy S Patil Quest - Journal of Management Research 15 (II), 42-52 , 2024 2024
An empirical study of perceptions of Gen Z towards environment and sustainable fashion S Patil Contemporary issues in Management: A Research Anthology, 142-154 , 2023 2023
An empirical study of perception of students to using smartphones as learning tools with special reference to Nashik city S Patil Strad Research 10 (7), 23-30 , 2023 2023
Increasing consumer satisfaction with smartphones by applying the KANO model in Nashik city S Patil Goya 16 (6), 296-305 , 2023 2023
Teaching and Learning aids for blended learning S Patil The Online Journal of Distance Education and E-Learning 11 (2) , 2023 2023 Citations: 5
A study on awareness of youth towards e-waste with reference to Nashik city S Patil International Journal for Research in Engineering Application & Management … , 2019 2019
Attitude of Students and Teachers towards Use of ICT in Teaching Learning Process with Reference to Management Institutes in Nashik City S Patil, MM Joshi 2019
Analysis of Brand Loyalty in young mobile phone users S Patil GENIUS 6 (2), 180-186 , 2018 2018
An empirical study on brand loyalty of young male and female smartphone users in Nashik city S Patil Vidyawarta, 151-155 , 2018 2018
MOST CITED SCHOLAR PUBLICATIONS
Teaching and Learning aids for blended learning S Patil The Online Journal of Distance Education and E-Learning 11 (2) , 2023 2023 Citations: 5
Indian Knowledge Systems: Leadership Lessons from The Gita, Shivaji Maharaj and Indigenous Traditions DS Patil 2025
An Empirical Study of Public Awareness and Perception Towards Online Data Privacy S Patil Quest - Journal of Management Research 15 (II), 42-52 , 2024 2024
An empirical study of perceptions of Gen Z towards environment and sustainable fashion S Patil Contemporary issues in Management: A Research Anthology, 142-154 , 2023 2023
An empirical study of perception of students to using smartphones as learning tools with special reference to Nashik city S Patil Strad Research 10 (7), 23-30 , 2023 2023
Increasing consumer satisfaction with smartphones by applying the KANO model in Nashik city S Patil Goya 16 (6), 296-305 , 2023 2023
A study on awareness of youth towards e-waste with reference to Nashik city S Patil International Journal for Research in Engineering Application & Management … , 2019 2019
Attitude of Students and Teachers towards Use of ICT in Teaching Learning Process with Reference to Management Institutes in Nashik City S Patil, MM Joshi 2019
Analysis of Brand Loyalty in young mobile phone users S Patil GENIUS 6 (2), 180-186 , 2018 2018
An empirical study on brand loyalty of young male and female smartphone users in Nashik city S Patil Vidyawarta, 151-155 , 2018 2018
