CESAR HERNAN PATRICIO PERALTA

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Universidad Continenttal
Universidad Nacional Federico Villarreal

CESAR HERNAN PATRICIO PERALTA
Systems and Informatics Engineer, PhD in Systems Engineering from the Federico Villarreal National University (UNFV), and Master's in Systems Engineering with a Mention in Information Technology and Telematics. I have more than 13 years of professional experience in the private sector, in issues related to Systems Engineering, Technological Infrastructure, Science, Technology and Electronic Government.

EDUCATION

Systems and Informatics Engineer, PhD in Systems Engineering from the Federico Villarreal National University (UNFV),
Master in Systems Engineering with a Mention in Information Technology and Telematics.
Systems and IT Engineer

RESEARCH, TEACHING, or OTHER INTERESTS

Management Information Systems, Computer Science Applications, Computers in Earth Sciences
2

Scopus Publications

13

Scholar Citations

2

Scholar h-index

1

Scholar i10-index

Scopus Publications

  • Evaluation of the impact of AI-based chatbots on user satisfaction and efficiency in Peruvian university libraries
    Cesar Patricio-Peralta, Jesús Zamora Mondragón, Walter Patricio Peralta
    Bibliotecas, 2025
    The study evaluated the impact of AI-based chatbots on user satisfaction and operational efficiency in Peruvian university libraries, both public and private. A mixed-methods approach was applied, combining surveys, interviews, and a review of usage records from 12 universities, with a sample of 850 participants, including students, faculty members, and librarians. The results indicated an 89% reduction in the average time required to respond to common questions and a 27% reduction in staff workload. User satisfaction also increased by 22%, although some limitations in technological infrastructure and training were identified. It is concluded that chatbots are an effective tool for strengthening university library services, provided that their implementation is accompanied by sustained technical improvements and institutional training strategies.
  • Big data analysis and its impact on the marketing industry: a systematic review
    Cesar Patricio-Peralta, Jesús Zamora Mondragon, Luis Segura Terrones, Jimmy Ramirez Villacorta
    Indonesian Journal of Electrical Engineering and Computer Science, 2024
    This systematic review focused on understanding the impact of big data on marketing productivity, following the guidelines of systematic literature reviews and using the PICOC (problem/population, intervention, comparison, results, context) method. 50 high-impact articles were selected in Scopus, prioritizing those in the areas of engineering, computer science and business, and published between 2020 and 2023. These articles, selected for their relevance and contribution to the study objectives, showed that the big data offers notable benefits in the marketing industry. The ability to customize marketing strategies to individual customer needs, improved optimization, and a better understanding of customer behaviors and preferences were key aspects. These findings highlight how big data can boost productivity in marketing, strengthening customer relationships and increasing loyalty by improving understanding and adaptation to the specific demands and preferences of each customer. This deeper, more personalized approach to consumers represents a significant shift in the effectiveness and efficiency of marketing strategies in the current era.

RECENT SCHOLAR PUBLICATIONS

  • Cultivando Mentes Críticas y Corazones Conectados
    CHP PERALTA
    Revista Internacional Ciencia Peruana 1 (1) , 2026
    2026.0
  • Blockchain as a digital governance tool: a systematic review.
    C Patricio-Peralta, JR Villacorta, MA Sánchez, JP Meneses, ...
    International Journal of Electrical & Computer Engineering (2088-8708) 15 (4) , 2025
    2025.0
  • Big data analysis and its impact on the marketing industry: a systematic review
    C Patricio-Peralta, JZ Mondragon, LS Terrones, JR Villacorta
    Indonesian Journal of Electrical Engineering and Computer Science 35 (2 … , 2024
    2024.0
    Citations: 11
  • Balanced Scorecard para mejorar la Calidad de servicio de Atención al Cliente en la Oficina de Admisión de las Universidades del Perú
    C Patricio-Peralta
    https://biblioteca.ciencialatina.org/balanced-scorecard-para-mejorar-la … , 2023
    2023.0
  • Aplicación red VOIP para la mejora del servicio de comunicación en la empresa peruana
    MCHP Peralta, MHFP Carnero, OFA Osco, MMHP Garcia, MREA Paredes
    Ciencia Latina Revista Científica Multidisciplinar 6 (5), 2704-2722 , 2022
    2022.0
    Citations: 2
  • Nueva metodología PIP orientada a las Buenas Prácticas para el desarrollo de software
    MCHP Peralta, MHFP Carnero, OFA Osco
    Ciencia Latina Revista Científica Multidisciplinar 6 (4), 5032-5040 , 2022
    2022.0
  • IMPLEMENTACIÓN DE UN BALANCED SCORECARD PARA MEJORAR LA CALIDAD DE SERVICIO DE ATENCIÓN AL CLIENTE EN LA OFICINA DE ADMISIÓN DE LA UNIVERSIDAD PRIVADA JUAN PABLO II EN ATE, 2020
    P Peralta, C Hernan

MOST CITED SCHOLAR PUBLICATIONS

  • Big data analysis and its impact on the marketing industry: a systematic review
    C Patricio-Peralta, JZ Mondragon, LS Terrones, JR Villacorta
    Indonesian Journal of Electrical Engineering and Computer Science 35 (2 … , 2024
    2024.0
    Citations: 11
  • Aplicación red VOIP para la mejora del servicio de comunicación en la empresa peruana
    MCHP Peralta, MHFP Carnero, OFA Osco, MMHP Garcia, MREA Paredes
    Ciencia Latina Revista Científica Multidisciplinar 6 (5), 2704-2722 , 2022
    2022.0
    Citations: 2
  • Cultivando Mentes Críticas y Corazones Conectados
    CHP PERALTA
    Revista Internacional Ciencia Peruana 1 (1) , 2026
    2026.0
  • Blockchain as a digital governance tool: a systematic review.
    C Patricio-Peralta, JR Villacorta, MA Sánchez, JP Meneses, ...
    International Journal of Electrical & Computer Engineering (2088-8708) 15 (4) , 2025
    2025.0
  • Balanced Scorecard para mejorar la Calidad de servicio de Atención al Cliente en la Oficina de Admisión de las Universidades del Perú
    C Patricio-Peralta
    https://biblioteca.ciencialatina.org/balanced-scorecard-para-mejorar-la … , 2023
    2023.0
  • Nueva metodología PIP orientada a las Buenas Prácticas para el desarrollo de software
    MCHP Peralta, MHFP Carnero, OFA Osco
    Ciencia Latina Revista Científica Multidisciplinar 6 (4), 5032-5040 , 2022
    2022.0
  • IMPLEMENTACIÓN DE UN BALANCED SCORECARD PARA MEJORAR LA CALIDAD DE SERVICIO DE ATENCIÓN AL CLIENTE EN LA OFICINA DE ADMISIÓN DE LA UNIVERSIDAD PRIVADA JUAN PABLO II EN ATE, 2020
    P Peralta, C Hernan