Vikram Virupakshappa

@jnnce.ac.in

Assistant Professor
JNN College of Engineering, Shivamogga, Affiliated to Visvesvariya Technological University

Vikram Virupakshappa
I worked as an executive for over 5 years in the area of sales and Marketing in Print Media like, The Printers (Mysore) Private Limited (Decann Herald & Prajavani) and The Express Publication (Maduri) Limited (The New Indian Express & Kannadaprabha). During this period, I developed and executed strategies like special promotions, conducted sponsored events and maintained cordial relationships with clients through superior customer service. I could not resist my passion to enter into the teaching and research field, while I was working as executive. I was also very much particular about perusing Ph.D. in Management. I got into teaching service, worked for doctoral degree and was awarded Doctorate in Management by Visvesvaraya Technological University, Belgaum. I have already put in more than 14 years of teaching experience in the area of Management education. Having 12 years of research and 5 years of post-doctoral experience. At present, I am working in the Department of Management stu

EDUCATION

1. Ph.D. from Visvesvaraya Technological University Belgaum in 2017, (Business Management)
2. Research Supervisor 2018 from Visvesvaraya Technological University Belgaum
3. KSET – Karnataka State Eligibility test, held on 8th December 2013.
4. MBA. from Visvesvaraya Technological University Belgaum in 2003, (specializing in Marketing)
5. BBM from Kuvempu University Shivamogga, Secured 4th Rank in BBM. (June-2001).
6. Presently Guiding one Research Scholar, registered in the year 2020.

RESEARCH INTERESTS

Supply Chain Management, Digital Marketing, Marketing Management
1

Scholar Citations

1

Scholar h-index

RECENT SCHOLAR PUBLICATIONS

  • Green Supply Chain Management In Selected Manufacturing Industries Of Shivamogga District: A Structural Equation Modelling Approach
    VP Shenoy, V Vikram
    Cultura: International Journal of Philosophy of Culture and Axiology 22 (11s … , 2025
    2025.0
  • Greening the Chain: Sustainable Practices in Supply Chain Management
    DVV Vinutha P Shenoy*1
    JNNCE Journal of Engineering & Management 1 (1), 133-149 , 2023
    2023.0
  • “A Study on Traditional (Standalone) and Modern (Multi-client) Warehouse management for cost effective Logistics services”
    MSSRD Vikram V
    JNNCE Journal of Engineering & Management 1 (1), 133-142 , 2023
    2023.0
  • A Study On Startup Companies And Its Challenges Faced In Bengaluru City
    V Vikram, MPY EG
    2023.0
  • A Study on Newspaper Industry Supply Chain Risk, Challenges and Control Needed to Sustain in the Digital Era
    V Vikram
    International Journal of research in Business Studies 7 (1), 25-36 , 2022
    2022.0
  • A Study on Newspaper Industry Supply Chain Risk, Challenges and Control Needed to Sustain in the Digital Era
    D Vikram.V
    International Journal of Research in Business Studies 7, 25 - 36 , 2022
    2022.0
  • A CONCEPTUAL STUDY ON TRADITIONAL SUPPLY CHAIN MANAGEMENT AND GREEN SUPPLY CHAIN MANAGEMENT
    VPSDV Vikram
    International Journal of Advance and Innovative Research 9 (2), 74 - 79 , 2022
    2022.0
  • Greening the Chain: Sustainable Practices in Supply Chain Management
    VP Shenoy, V Vikram
    JNNCE JOURNAL OF ENGINEERING AND MANAGEMENT Учредители: JNNCE Journal of … , 2022
    2022.0
    Citations: 1
  • AN EVALUATION OF PROMOTIONAL STRATEGIES OF MTR FOODS PVT. LTD. WITH SPECIAL REFERENCE TO BENGALURU CITY
    NTDDAV Dr. Vikram.V.
    International Journal of Advance and Innovative Research 8 (Issue 3), 34 - 39 , 2021
    2021.0
  • AN EVALUATION OF PROMOTIONAL STRATEGIES OF MTR FOODS PVT. LTD. WITH SPECIAL REFERENCE TO BENGALURU CITY
    NTDDAV Dr. Vikram.V.
    International Journal of Advance and Innovative Research 8 (Issue 3), 34 - 39 , 2021
    2021.0
  • Marketing Management
    DVVDA Venkatraju
    Vinayaka Publications 1, 341 , 2021
    2021.0
  • “ON-LINE OR INTERNET MARKETING - AN OVERVIEW”.
    DVVDA Venkatraju
    AN INTERNATIONAL BILINGUAL PEER REVIEWED REFEREED RESEARCH JOURNAL 7 (28 … , 2020
    2020.0
  • A STUDY ON MARKETING STRATEGIES OF EASTERN CONDIMENTS PVT. LTD. WITH SPECIAL REFERENCE TO MYSURU DISTRICT
    PBDRVVDRSGSDRA VENKATRAJU
    INTERCONTINENTAL JOURNAL OF MARKETING RESEARCH REVIEW 8 (3), 1 - 12 , 2020
    2020.0
  • Rural Readers are Perceptive - Small things make a difference to Daily Circulation
    D Vikram V
    Journal of Management Studies and Academic Research SDM College of Business … , 2019
    2019.0
  • Social Media its Impact in Karnataka Politics: A Game Changer Strategy
    DVVDL Kanti
    Shift in Indian Business Environment 1 (1), 105-111 , 2019
    2019.0
  • “E-Marketing initiatives by Government in Indian Agriculture Markets – An Exploratory overview”
    DVVDL Kanti
    Shift in Indian Business Environment 1 (1), 29-30 , 2019
    2019.0
  • A Study on Supply Chain Management Practices of Selected News Paper Companies in Karnataka State
    D Vikram V
    AIMS International Journal of Management 12 (2), 149 , 2018
    2018.0
  • A Study on Supply Chain Management Practices of Selected News Paper Companies in Karnataka State
    D Vikram V
    AIMS International Journal of Management 2 (Number 2,), 151 , 2018
    2018.0
  • The Newspaper Market in Shivamogga: Inclination to pay and subscription sensitivity of readers towards Traditional and online platform
    S Asst. Professor, Research scholar, Department of MBA, JNN College of ...
    Indian Journal of Research in commerce, Management, Engineering and Applied … , 2016
    2016.0
  • From Community to Commerce: The Empowering Role of Self-Help Groups in Women's Entrepreneurship
    VP Shenoy, V Vikram
    JNNCE JOURNAL OF ENGINEERING AND MANAGEMENT Учредители: JNNCE Journal of … , 0

MOST CITED SCHOLAR PUBLICATIONS

  • Greening the Chain: Sustainable Practices in Supply Chain Management
    VP Shenoy, V Vikram
    JNNCE JOURNAL OF ENGINEERING AND MANAGEMENT Учредители: JNNCE Journal of … , 2022
    2022.0
    Citations: 1
  • Green Supply Chain Management In Selected Manufacturing Industries Of Shivamogga District: A Structural Equation Modelling Approach
    VP Shenoy, V Vikram
    Cultura: International Journal of Philosophy of Culture and Axiology 22 (11s … , 2025
    2025.0
  • Greening the Chain: Sustainable Practices in Supply Chain Management
    DVV Vinutha P Shenoy*1
    JNNCE Journal of Engineering & Management 1 (1), 133-149 , 2023
    2023.0
  • “A Study on Traditional (Standalone) and Modern (Multi-client) Warehouse management for cost effective Logistics services”
    MSSRD Vikram V
    JNNCE Journal of Engineering & Management 1 (1), 133-142 , 2023
    2023.0
  • A Study On Startup Companies And Its Challenges Faced In Bengaluru City
    V Vikram, MPY EG
    2023.0
  • A Study on Newspaper Industry Supply Chain Risk, Challenges and Control Needed to Sustain in the Digital Era
    V Vikram
    International Journal of research in Business Studies 7 (1), 25-36 , 2022
    2022.0
  • A Study on Newspaper Industry Supply Chain Risk, Challenges and Control Needed to Sustain in the Digital Era
    D Vikram.V
    International Journal of Research in Business Studies 7, 25 - 36 , 2022
    2022.0
  • A CONCEPTUAL STUDY ON TRADITIONAL SUPPLY CHAIN MANAGEMENT AND GREEN SUPPLY CHAIN MANAGEMENT
    VPSDV Vikram
    International Journal of Advance and Innovative Research 9 (2), 74 - 79 , 2022
    2022.0
  • AN EVALUATION OF PROMOTIONAL STRATEGIES OF MTR FOODS PVT. LTD. WITH SPECIAL REFERENCE TO BENGALURU CITY
    NTDDAV Dr. Vikram.V.
    International Journal of Advance and Innovative Research 8 (Issue 3), 34 - 39 , 2021
    2021.0
  • AN EVALUATION OF PROMOTIONAL STRATEGIES OF MTR FOODS PVT. LTD. WITH SPECIAL REFERENCE TO BENGALURU CITY
    NTDDAV Dr. Vikram.V.
    International Journal of Advance and Innovative Research 8 (Issue 3), 34 - 39 , 2021
    2021.0
  • Marketing Management
    DVVDA Venkatraju
    Vinayaka Publications 1, 341 , 2021
    2021.0
  • “ON-LINE OR INTERNET MARKETING - AN OVERVIEW”.
    DVVDA Venkatraju
    AN INTERNATIONAL BILINGUAL PEER REVIEWED REFEREED RESEARCH JOURNAL 7 (28 … , 2020
    2020.0
  • A STUDY ON MARKETING STRATEGIES OF EASTERN CONDIMENTS PVT. LTD. WITH SPECIAL REFERENCE TO MYSURU DISTRICT
    PBDRVVDRSGSDRA VENKATRAJU
    INTERCONTINENTAL JOURNAL OF MARKETING RESEARCH REVIEW 8 (3), 1 - 12 , 2020
    2020.0
  • Rural Readers are Perceptive - Small things make a difference to Daily Circulation
    D Vikram V
    Journal of Management Studies and Academic Research SDM College of Business … , 2019
    2019.0
  • Social Media its Impact in Karnataka Politics: A Game Changer Strategy
    DVVDL Kanti
    Shift in Indian Business Environment 1 (1), 105-111 , 2019
    2019.0
  • “E-Marketing initiatives by Government in Indian Agriculture Markets – An Exploratory overview”
    DVVDL Kanti
    Shift in Indian Business Environment 1 (1), 29-30 , 2019
    2019.0
  • A Study on Supply Chain Management Practices of Selected News Paper Companies in Karnataka State
    D Vikram V
    AIMS International Journal of Management 12 (2), 149 , 2018
    2018.0
  • A Study on Supply Chain Management Practices of Selected News Paper Companies in Karnataka State
    D Vikram V
    AIMS International Journal of Management 2 (Number 2,), 151 , 2018
    2018.0
  • The Newspaper Market in Shivamogga: Inclination to pay and subscription sensitivity of readers towards Traditional and online platform
    S Asst. Professor, Research scholar, Department of MBA, JNN College of ...
    Indian Journal of Research in commerce, Management, Engineering and Applied … , 2016
    2016.0
  • From Community to Commerce: The Empowering Role of Self-Help Groups in Women's Entrepreneurship
    VP Shenoy, V Vikram
    JNNCE JOURNAL OF ENGINEERING AND MANAGEMENT Учредители: JNNCE Journal of … , 0