Hamida Abdelsamie Mohamed El Sayed

@usc.edu.eg

Associate professor, Tourism studies.faculty of tourism and hotels
University of Sadat city

RESEARCH INTERESTS

Social media marketing
Interactive advertising
Innovation and entrepreneurship
236

Scholar Citations

9

Scholar h-index

8

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • The Influence of Intrusive Marketing on Marketing Flexibility in the Airline Industry: An Employee Perspective
    WSAHA Mohamed, MR Al-Azab, AM Marzouk
    Journal of the Faculty of Tourism and Hotels-University of Sadat City 9 (1/2 … , 2025
    2025
    Citations: 2
  • The Influence of Deceptive Tactics of Marketing on Marketing Ambidexterity: Case Study of the Egyptian Airlines
    WSAHA Mohamed, MR Al-Azab, AM Marzouk
    Journal of the Faculty of Tourism and Hotels-University of Sadat City 9 (1/2 … , 2025
    2025
    Citations: 2
  • The Relationship Between Psychological Hardiness and The Performance of Travel Agencies Employees
    RGE Eldesouky, HAE Mohamed, MZ Elsherbiny, HS Zaki
    مجلة کلية السياحة والفنادق-جامعة مدينة السادات 7 (2), 20-40 , 2023 ‎
    2023
  • The Effect of Spiritual Leadership on Innovative Behavior: An Applied Study on Employees of Telecommunication Companies in Egypt
    P Hassan, AEA Ali, P El-Naggar, H Mohamed, AM Kamal
    مجلة راية الدولية للعلوم التجارية 2 (7), 71-108 , 2023 ‎
    2023
  • The impact of green innovation on sustainability performance in travel agencies and hotels: The moderating Role of environmental commitment
    YEZHAGHAS Mohamed
    International Journal of Hospitality and Tourism Systems 14 (2), 15-24 , 2021
    2021
    Citations: 62
  • Big data analytics in airlines: Opportunities and challenges
    HAES Mohamed, MR Al-Azab
    Journal of Association of Arab Universities for Tourism and Hospitality 21 … , 2021
    2021
    Citations: 28
  • Assessing the effectiveness of the Egyptian medical tourism websites: An exploratory study
    M Abdel Warith, H Mohamed
    مجلة کلية السياحة والفنادق-جامعة مدينة السادات 5 (1), 36-55 , 2021 ‎
    2021
  • Assessing the effectiveness of the Egyptian medical tourism websites: An exploratory study
    MFA Warith, HAS Mohamed
    J. Fac. Tourism Hotels-University Sadat City 5 (1), 1-20 , 2021
    2021
    Citations: 3
  • The impact of job burnout on employees’ commitment in tourism enterprises
    HAE Mohamed, HS Zaki, WSA Essmat
    Minia Journal of Tourism and Hospitality Research MJTHR 10 (1), 1-26 , 2020
    2020
    Citations: 11
  • Impact of affiliate marketing on customer loyalty
    MHNKYHAS Mohamed
    Journal of the Faculty of Tourism and Hotels - University of Sadat City 4 (1 … , 2020
    2020
    Citations: 28
  • Examining the Relationship Between Talent Management Practices, Work Engagement and Intention to Quit of Academic Staff: Insights from Egyptian Faculties of Tourism and Hotels.
    TM Fahmi, HAS Mohamed
    International Journal of Hospitality & Tourism Systems 13 (1) , 2020
    2020
    Citations: 23
  • How will web and social media usage affect the future of museums? Case Study: The Museum of Islamic Art in Cairo
    H Mohamed, M Marie
    International Academic Journal Faculty of Tourism and Hotel Management 4 (4 … , 2018
    2018
    Citations: 6
  • Exploring Key Factors That Influence Consumer Trust in Airline Websites
    HAES Mohamed, MR Al-Azab
    Journal of Association of Arab Universities for Tourism and Hospitality 14 … , 2017
    2017
    Citations: 13
  • Investigating the relationship between work-life balance and employee engagement among flight attendants
    H Mohamed, H Zaki
    International Journal of Heritage, Tourism and Hospitality 11 (1), 205-220 , 2017
    2017
    Citations: 23
  • السیاحة الناجمة عن الفیلم: دراسة دور منظمات إدارة المقاصد السیاحیة فی مصر ‎
    HAES Mohamed
    Journal of Association of Arab Universities for Tourism and Hospitality 13 … , 2016
    2016
  • Corporate Social Responsibility in Small and Medium Enterprises: Evidence from Tourism Sector
    NMK Yehia, HAES Mohamed, HS Zaki
    Journal of Association of Arab Universities for Tourism and Hospitality 13 … , 2016
    2016
    Citations: 6
  • Corporate social responsibility in small and medium enterprises: Evidence from tourism sector
    HAS Mohamed, NK Yehia, HS Zaki
    Journal of Association of Arab University for Tourism and Hospitality … , 2016
    2016
  • Film-induced Tourism: Investigating the role of destination management organizations in Egypt
    HAS Mohamed
    Journal of Association of Arab University for Tourism and Hospitality (JAAUT … , 2016
    2016
    Citations: 6
  • The competition of small and medium tourism enterprises. Case Study: Egyptian Travel Agencies
    HAS Mohamed, MF Abdel Warth
    International Journal of Hospitality and Tourism Systems 5 (2) , 2015
    2015
    Citations: 10
  • The Use Of Sports Activities To Enrich Students’ Vocabulary In English As A Foreign Languague
    HA Mohamed
    Assiut Journal of Sport Science and Arts 2015 (1), 327-339 , 2015
    2015

MOST CITED SCHOLAR PUBLICATIONS

  • The impact of green innovation on sustainability performance in travel agencies and hotels: The moderating Role of environmental commitment
    YEZHAGHAS Mohamed
    International Journal of Hospitality and Tourism Systems 14 (2), 15-24 , 2021
    2021
    Citations: 62
  • Big data analytics in airlines: Opportunities and challenges
    HAES Mohamed, MR Al-Azab
    Journal of Association of Arab Universities for Tourism and Hospitality 21 … , 2021
    2021
    Citations: 28
  • Impact of affiliate marketing on customer loyalty
    MHNKYHAS Mohamed
    Journal of the Faculty of Tourism and Hotels - University of Sadat City 4 (1 … , 2020
    2020
    Citations: 28
  • Examining the Relationship Between Talent Management Practices, Work Engagement and Intention to Quit of Academic Staff: Insights from Egyptian Faculties of Tourism and Hotels.
    TM Fahmi, HAS Mohamed
    International Journal of Hospitality & Tourism Systems 13 (1) , 2020
    2020
    Citations: 23
  • Investigating the relationship between work-life balance and employee engagement among flight attendants
    H Mohamed, H Zaki
    International Journal of Heritage, Tourism and Hospitality 11 (1), 205-220 , 2017
    2017
    Citations: 23
  • Exploring Key Factors That Influence Consumer Trust in Airline Websites
    HAES Mohamed, MR Al-Azab
    Journal of Association of Arab Universities for Tourism and Hospitality 14 … , 2017
    2017
    Citations: 13
  • The impact of job burnout on employees’ commitment in tourism enterprises
    HAE Mohamed, HS Zaki, WSA Essmat
    Minia Journal of Tourism and Hospitality Research MJTHR 10 (1), 1-26 , 2020
    2020
    Citations: 11
  • The competition of small and medium tourism enterprises. Case Study: Egyptian Travel Agencies
    HAS Mohamed, MF Abdel Warth
    International Journal of Hospitality and Tourism Systems 5 (2) , 2015
    2015
    Citations: 10
  • What factors influence consumers' trust in travel affiliate websites? An exploratory study
    HAS Mohamed, TM Fahmy
    Journal of Faculty of Tourism and Hotels, Fayoum University 7 (2), 120-138 , 2013
    2013
    Citations: 9
  • How will web and social media usage affect the future of museums? Case Study: The Museum of Islamic Art in Cairo
    H Mohamed, M Marie
    International Academic Journal Faculty of Tourism and Hotel Management 4 (4 … , 2018
    2018
    Citations: 6
  • Corporate Social Responsibility in Small and Medium Enterprises: Evidence from Tourism Sector
    NMK Yehia, HAES Mohamed, HS Zaki
    Journal of Association of Arab Universities for Tourism and Hospitality 13 … , 2016
    2016
    Citations: 6
  • Film-induced Tourism: Investigating the role of destination management organizations in Egypt
    HAS Mohamed
    Journal of Association of Arab University for Tourism and Hospitality (JAAUT … , 2016
    2016
    Citations: 6
  • Examining the relationship between emotional intelligence and transformational leadership .A field study of tourism managers
    HAS Mohamed, TM Fahmy
    Journal of Association of Arab University for Tourism and Hospitality … , 2015
    2015
    Citations: 4
  • Assessing the effectiveness of the Egyptian medical tourism websites: An exploratory study
    MFA Warith, HAS Mohamed
    J. Fac. Tourism Hotels-University Sadat City 5 (1), 1-20 , 2021
    2021
    Citations: 3
  • The Influence of Intrusive Marketing on Marketing Flexibility in the Airline Industry: An Employee Perspective
    WSAHA Mohamed, MR Al-Azab, AM Marzouk
    Journal of the Faculty of Tourism and Hotels-University of Sadat City 9 (1/2 … , 2025
    2025
    Citations: 2
  • The Influence of Deceptive Tactics of Marketing on Marketing Ambidexterity: Case Study of the Egyptian Airlines
    WSAHA Mohamed, MR Al-Azab, AM Marzouk
    Journal of the Faculty of Tourism and Hotels-University of Sadat City 9 (1/2 … , 2025
    2025
    Citations: 2
  • The Relationship Between Psychological Hardiness and The Performance of Travel Agencies Employees
    RGE Eldesouky, HAE Mohamed, MZ Elsherbiny, HS Zaki
    مجلة کلية السياحة والفنادق-جامعة مدينة السادات 7 (2), 20-40 , 2023 ‎
    2023
  • The Effect of Spiritual Leadership on Innovative Behavior: An Applied Study on Employees of Telecommunication Companies in Egypt
    P Hassan, AEA Ali, P El-Naggar, H Mohamed, AM Kamal
    مجلة راية الدولية للعلوم التجارية 2 (7), 71-108 , 2023 ‎
    2023
  • Assessing the effectiveness of the Egyptian medical tourism websites: An exploratory study
    M Abdel Warith, H Mohamed
    مجلة کلية السياحة والفنادق-جامعة مدينة السادات 5 (1), 36-55 , 2021 ‎
    2021
  • السیاحة الناجمة عن الفیلم: دراسة دور منظمات إدارة المقاصد السیاحیة فی مصر ‎
    HAES Mohamed
    Journal of Association of Arab Universities for Tourism and Hospitality 13 … , 2016
    2016