VELMURUGAN B

@nprcet.org

Professor & Head, MBA Department, NPR College of Engineering and Technology, Dindigul, Tamilnadu 624401
N.P.R. College of Engineering and Technology

RESEARCH, TEACHING, or OTHER INTERESTS

Business, Management and Accounting, Finance, Accounting, Management Science and Operations Research
234

Scholar Citations

9

Scholar h-index

7

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • A Study on Employees' Adaptability to Rapid Organizational Change towards Kothari Sugars and Chemicals Ltd at Trichy
    MSSR Prabhu, MR Shariiga, B Velmurugan
    Journal of Management and Science 16 (2), 24-29 , 2026
    2026
  • A Study on Employee Welfare and Safety Measures in AR Dairy Food Pvt Ltd, Dindigul
    MA Janaki, V Tamilselvi, B Velmurugan
    Journal of Management and Science 16 (2), 15-19 , 2026
    2026
  • A Study on Effectiveness of Training and Development on New Fresh Company, at Dindigul
    M Rajagopal, B Velmurugan
    Journal of Management and Science 16 (2), 10-14 , 2026
    2026
  • Employer–Employee Relationship and Its Impact on Organizational Performance: A Study at Victus Apparel Private Limited
    MK Thenmozhi, MM Chitra, B Velmurugan
    Journal of Management and Science 16 (2), 1-5 , 2026
    2026
  • A Study on Labour Welfare Measures in New Fresh Company Private Limited, Dindigul
    MR Frencia, B Velmurugan
    Journal of Management and Science 16 (2), 20-23 , 2026
    2026
  • A Study on Improve in the Hire Train and Deploy Process at Vdart Using Modern HR Tools
    MGN Kumar, MVSA Athithya, B Velmurugan
    Journal of Management and Science 16 (2), 6-9 , 2026
    2026
  • Effectiveness of Recruitment and Selection process at Izeon Innovative Private Limited
    MS Swathi, MM Chitra, B Velmurugan
    2026
  • A Study on Recruitment and Selection Process at Kaveri Tata Motors
    MVS ArjunAthithya, MRN Devi, B Velmurugan
    2026
  • A Study on Job Satisfaction and Organizational Commitment towards the Ambika Cotton Mills Private Limited, at Kanniyapuram Dindigul
    MRPMR Shariga, B Velmurugan
    2026
  • AI-Driven Predictive Analytics for Financial Risk Assessment and Smart Investment Decision-Making in Global Markets
    B Velmurugan, S Saranya, R Vetrickarthick, N Asha
    2025 IEEE 3rd Global Conference on Wireless Computing and Networking (GCWCN … , 2025
    2025
  • Deep Reinforcement Learning for Optimizing Multi-Stage Framing Operations in Large-scale Agricultural Environment
    B Velmurugan, S Dharmalingam, B Jayanthi, V Kaveri, GS Reddy, ...
    2025 IEEE 6th Global Conference for Advancement in Technology (GCAT), 1-7 , 2025
    2025
    Citations: 6
  • Ai-Driven Hiring: Transforming Modern Recruitment Strategies
    B Velmurugan, MM Chitra
    International e-Conference Proceeding, 54 , 2025
    2025
    Citations: 7
  • A STUDY ON PERFORMANCE APPRAISAL AMONG EMPLOYEE IN KAUVERY HOSPITAL, CHENNAI
    B Gopikannan, P Lilian, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 01-08 , 2024
    2024
    Citations: 9
  • EMPLOYEE SATISFACTION IN THE ORGANIZATION IN ANAAMALAIS TOYATA COIMBATORE
    J Guruvikram, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 09-15 , 2024
    2024
    Citations: 7
  • AN ANALYTICAL STUDY: STRESS MANAGEMENT OF AN EMPLOYEE IN TRIOANGLE MINDS TECHNOLOGY PVT LTD, MADURAI
    T Aishwarya, V Tamilselvi, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 13-19 , 2024
    2024
    Citations: 9
  • EFFECTIVENESS OF TRAINING AND DEVELOPMENT IN JAKS IT SERVICE LLP BANGALORE
    R Arunprasath, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 20-26 , 2024
    2024
  • EMPLOYEE ENGAGEMENT TOWARDS V-DART PRIVATE LTD, TRICHIRAPPALLI
    M Sowmya, C Gnanaprakasam, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 27-32 , 2024
    2024
  • PERFORMANCE OF EQUITY SHARES OF BANKING SECTORS IN NATIONAL STOCK EXCHANGE INDIA WITH REFERENCE TO AMBALAL SHARES AND STOCKS PRIVATE LIMITED
    MASDC Gnanaprakasam, B Velmurugan
    2024
  • JOB SATISFACTION AT RAJA RAJESWARI HOSPITAL, DINDIGUL
    MMDDS Saranya, B Velmurugan
    2024
  • A STUDY ON EMPLOYEE PAYROLL IN AMEX ALLOYS PRIVATE LIMITED
    M Saranya, B Velmurugan
    COIMBATORE , 2024
    2024
    Citations: 10

MOST CITED SCHOLAR PUBLICATIONS

  • Business Ethics, Values and Social Responsibility to An Entrepreneur
    SD Dr.B.Velmurugan, R.P.Nivethigha
    International Journal of Research in Management & Business Studies 4 (1), 18-21 , 2017
    2017.0
    Citations: 43
  • Challenges of women leaders and managerial effectiveness in it industry in Coimbatore
    S Murugeswari, S Jambulingam, B Velmurugan, K Binith Muthukrishnan
    Ann. For. Res 65 (1), 6725-6731 , 2022
    2022.0
    Citations: 41
  • AI insights deciphering India's ascendancy through the digital library: Navigating the digital realm India's odyssey towards information equity and technological eminence
    B Velmurugan, S Dharmalingam, KB Muthukrishnan, KR Senthilkumar
    Improving Library Systems with AI: Applications, Approaches, and … , 2024
    2024.0
    Citations: 34
  • A Study on Employee Absenteeism: Study at Sri Vinayaga Containers, Dindigul
    MM Sangeetha, MV Tamilselvi, B Velmurugan
    2023.0
    Citations: 16
  • The Impact of Entertainment Amenities Availability on Hotel's Performance
    S Sundram, VR Kumar, KB Muthukrishnan, M Naved, R Dani, E Khatri
    Webology 19 (1), 3989-4005 , 2022
    2022.0
    Citations: 15
  • A Study on Employee Absenteeism: Study at Sri Vinayaga Containers
    MM Sangeetha, MV Tamilselvi, B Velmurugan
    Dindigul , 2023
    2023.0
    Citations: 13
  • A STUDY ON EMPLOYEE PAYROLL IN AMEX ALLOYS PRIVATE LIMITED
    M Saranya, B Velmurugan
    COIMBATORE , 2024
    2024.0
    Citations: 10
  • A STUDY ON PERFORMANCE APPRAISAL AMONG EMPLOYEE IN KAUVERY HOSPITAL, CHENNAI
    B Gopikannan, P Lilian, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 01-08 , 2024
    2024.0
    Citations: 9
  • AN ANALYTICAL STUDY: STRESS MANAGEMENT OF AN EMPLOYEE IN TRIOANGLE MINDS TECHNOLOGY PVT LTD, MADURAI
    T Aishwarya, V Tamilselvi, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 13-19 , 2024
    2024.0
    Citations: 9
  • Aishwarya. Lignocaine effect on the sevoflurane requirements monitored by the bispectral index
    B Velmurugan
    Indian J Appl Res 7, 48-50 , 2018
    2018.0
    Citations: 8
  • ANALYTICAL STUDY: EMPLOYEE ABSENTEEISM ON NAGA LIMITED INNOVATIVE FOODS DIVISION
    AS Fathima, V Tamilselvi, B Velmurugan
    DINDIGUL , 0
    Citations: 8
  • Ai-Driven Hiring: Transforming Modern Recruitment Strategies
    B Velmurugan, MM Chitra
    International e-Conference Proceeding, 54 , 2025
    2025.0
    Citations: 7
  • EMPLOYEE SATISFACTION IN THE ORGANIZATION IN ANAAMALAIS TOYATA COIMBATORE
    J Guruvikram, B Velmurugan
    International Journal of Advances in Social Science and Humanities, 09-15 , 2024
    2024.0
    Citations: 7
  • Deep Reinforcement Learning for Optimizing Multi-Stage Framing Operations in Large-scale Agricultural Environment
    B Velmurugan, S Dharmalingam, B Jayanthi, V Kaveri, GS Reddy, ...
    2025 IEEE 6th Global Conference for Advancement in Technology (GCAT), 1-7 , 2025
    2025.0
    Citations: 6
  • Toxic impact of chlorpyrifos, an organophosphate pesticide, on serum biochemical parameters of Anabas testudineus
    B Velmurugan, Eİ Satar, M Yolcu, E Uysal
    Acta Biologica Turcica 35 (1), 5-13 , 2022
    2022.0
    Citations: 5
  • Growth prospects of franchising under current business scenario
    KB Muthukrishnan, ME Lourens, VR Kumar, M Naved, S Devesh, ...
    Webology; Vol. 19, Issue 1 , 2022
    2022.0
    Citations: 2
  • A STUDY ON CUSTOMER SATISFACTION TOWARDS UNI SOURCCE TREEND INDIA, TIRUPUR
    B Sivaharimathavan, V Tamilselvi, B Velmurugan
    2024.0
    Citations: 1
  • A Study on Employees' Adaptability to Rapid Organizational Change towards Kothari Sugars and Chemicals Ltd at Trichy
    MSSR Prabhu, MR Shariiga, B Velmurugan
    Journal of Management and Science 16 (2), 24-29 , 2026
    2026.0
  • A Study on Employee Welfare and Safety Measures in AR Dairy Food Pvt Ltd, Dindigul
    MA Janaki, V Tamilselvi, B Velmurugan
    Journal of Management and Science 16 (2), 15-19 , 2026
    2026.0
  • A Study on Effectiveness of Training and Development on New Fresh Company, at Dindigul
    M Rajagopal, B Velmurugan
    Journal of Management and Science 16 (2), 10-14 , 2026
    2026.0