Joao Florencio da Costa Junior

@ufrn.br

Departamento de Ciências Administrativas
Universidade Federal do Rio Grande do Norte

Business Management Professional with over 20 years of international experience in sales, business development, commercial team management, and business consulting. He has worked in the conference, trade fair, corporate intelligence, and foreign trade sectors across Europe, the United States, Asia, and Brazil. In addition to his corporate career, he is a professor and researcher, with publications on internationalization, foreign trade, and business strategy.

EDUCATION

• PhD in Business Administration: Federal University of Rio Grande do Norte, Brazil
• Master’s Degree in Production Engineering: Federal University of Rio Grande do Norte, Brazil
• MBA in International Business: Cardiff Metropolitan University, United Kingdom
• Bachelor’s Degree in Business Administration: Federal University of Rio Grande do Norte, Brazil

RESEARCH, TEACHING, or OTHER INTERESTS

Business and International Management, Strategy and Management, Management of Technology and Innovation, General Business, Management and Accounting
782

Scholar Citations

12

Scholar h-index

15

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • The concept of pivotal helix in internationalization ecosystems and the role of export promotion agencies
    JF da Costa Júnior, DL Macedo, S Calazans, APV de Andrade, ...
    Internext 21 (1) , 2026
    2026
  • Reestruturação sustentável do processo de socialização organizacional: aplicando a metodologia MASP em uma instituição do setor de saneamento básico
    IR de Oliveira, DL Macedo, S Calazans, JF da Costa Júnior
    Sustentabilidade: Diálogos Interdisciplinares 6 , 2025
    2025
  • Attention Deficit Hyperactivity Disorder (ADHD) and remote work: an autoethnographic exploration in the era of telecommuting
    SLD de Medeiros, JF da Costa Júnior
    Saber Humano: Revista Científica da Faculdade Antonio Meneghetti 15 (27), 40-60 , 2025
    2025
  • Análise da Cadeia de Valor como Fonte de Vantagem Competitiva: Estratégias Aplicadas ao Comércio Varejista de Joias
    IAN Santos, JF da Costa Júnior
    Revista de Casos e Consultoria 16 (1), e39351 , 2025
    2025
  • Priority setting in critical care: a multicriteria approach to ranking access to Intensive Care Unit beds
    AFA Dos Santos, LA Dos Santos, TDC Frazão, AG de Assis, ...
    BMC Health Services Research 25 (1), 1294 , 2025
    2025
  • The Evolving Role of Export Promotion Agencies (EPAs) in Internationalization Ecosystems:: From Governmental Support to Pivotal Helix
    J Costa, DMC Bezerra, LT Fernandes
    Revista Gestão & Tecnologia 25 (3), 119-148 , 2025
    2025
  • Multicriteria decision model for ranking the performance of remote work activities: Case study in a call center company in Brazil
    AB da Silva, AB Marques, JF da Costa Junior, RP de Souza
    Work 80 (4), 1900-1912 , 2025
    2025
    Citations: 2
  • Internationalization ecosystems: a systematic literature review in search of a new theoretical framework
    JF da Costa Júnior, DLM Calazans, AG de Araújo
    Revista Ibero-Americana de Estratégia 23 (3), e25609-e25609 , 2024
    2024
    Citations: 1
  • BORN GLOBALS REVOLUCIONANDO O TURISMO: UM ESTUDO DE CASO SOB A ÓTICA DAS TIPOLOGIAS DE FERNANDES E SEIFERT
    FG Gouveia, JF da Costa Júnior
    DESTARTE 13 (1), 1-22 , 2024
    2024
  • Internationalization ecosystems: a framework proposal for the international business theory
    JF da Costa Júnior, DL Macedo, S Calazans, APV de Andrade, ...
    Internext 19 (2) , 2024
    2024
    Citations: 3
  • Um estudo sobre o uso da escala de Likert na coleta de dados qualitativos e sua correlação com as ferramentas estatísticas
    JF COSTA JÚNIOR, ELS Cabral, RC SOUZA, DMC BEZERRA, ...
    Contribuciones a Las Ciencias Sociales, São José dos Pinhais 17 (1), 360-376 , 2024
    2024
    Citations: 44
  • O “soft power” nas estratégias de projeção internacional adotadas pelo Qatar: Uma revisão sistemática
    RS de Mendonça, RNC Gomes, RC Parisi, JF da Costa Júnior
    2024
  • Optimization models for operations and maintenance of offshore wind turbines based on artificial intelligence and operations research: a systematic literature review
    ELS Cabral, MOA Gonzalez, PCJ Vidal, JFC Junior, RM de Vasconcelos, ...
    International Journal of Business and Management 19 (3) , 2024
    2024
    Citations: 3
  • Guidelines to enhance the apexbrasil export qualification program for service and digital businesses
    JF da Costa Júnior, DMC Bezerra, EL dos Santos Cabral, ...
    International Journal of Scientific Management and Tourism 10 (1), 26-49 , 2024
    2024
    Citations: 1
  • Anti-Procrastination Strategies, Techniques and Tools and Their Interrelation with Self-Regulation and Self-Efficacy.
    JF da Costa Júnior, DMC Bezerra, AG de Araújo, ASM Ramos
    Journal of Education and Learning 13 (1), 72-91 , 2024
    2024
    Citations: 25
  • Estudos sobre ecossistemas de internacionalização: agenda de pesquisa, estrutura conceitual e dinâmicas Institucionais
    JF Costa Júnior
    Universidade Federal do Rio Grande do Norte , 2023
    2023
  • O gosto amargo da produtividade: análise autoetnográfica de um indivíduo com tdah e sua experiência com trabalho remoto
    SLD de Medeiros, AR Soares, DR de Medeiros Florentino, ...
    OBSERVATÓRIO DE LA ECONOMÍA LATINOAMERICANA 21 (12), 25576-25597 , 2023
    2023
  • ASTUDY ON THE INTERNATIONALIZATION BARRIERS FACED BY TECHNOLOGY-BASED SMEs
    JF da Costa Júnior, ELS Cabral, AG Araújo
    Revista Eletrônica de Estratégia & Negócios 15 (3), 91-117 , 2023
    2023
  • Gestão acadêmica, isolamento social e procrastinação: um estudo com pós-graduandos em administração durante a pandemia de Covid-19
    RC de Sousa, PT de Freitas, JF da Costa Júnior, ASM Ramos
    Revista De Gestão E Avaliação Educacional 12 (21), e84007 , 2023
    2023
    Citations: 1
  • LEAN HEALTHCARE: AN APPROACH TO OPTIMIZING PHARMACEUTICAL STOCKS IN A PUBLIC HOSPITAL
    MSC Oliveira, AFA Santos, LA Santos, RP Souza, JFC Júnior
    Authorea 2023 (0720) , 2023
    2023

MOST CITED SCHOLAR PUBLICATIONS

  • Ergonomics and telework: A systematic review
    TAM de Macêdo, ELS Cabral, WR Silva Castro, CC de Souza Junior, ...
    Work 66 (4), 777-788 , 2020
    2020
    Citations: 214
  • Response time in the emergency services. Systematic review
    ELS Cabral, WRS Castro, DRM Florentino, DA Viana, JF Costa, ...
    Acta cirurgica brasileira 33 (12), 1110-1121 , 2018
    2018
    Citations: 179
  • Multi-criteria analysis in the health area: selection of the most appropriate triage system for the emergency care units in natal
    DGG Camilo, RP de Souza, TDC Frazão, JF da Costa Junior
    BMC Medical Informatics and Decision Making 20 (1), 38 , 2020
    2020
    Citations: 51
  • Um estudo sobre o uso da escala de Likert na coleta de dados qualitativos e sua correlação com as ferramentas estatísticas
    JF COSTA JÚNIOR, ELS Cabral, RC SOUZA, DMC BEZERRA, ...
    Contribuciones a Las Ciencias Sociales, São José dos Pinhais 17 (1), 360-376 , 2024
    2024
    Citations: 44
  • A Matriz SWOT e suas Subdimensões: Uma Proposta de Inovação Conceitual
    ELS Costa, J. F. Jr.. Cabral, DMC Bezerra, RCP Moreno, AKS Pires
    RESEARCH, SOCIETY AND DEVELOPMENT 10 (1), 1 - 14 , 2021
    2021
    Citations: 32
  • Application of the QFD-fuzzy-SERVQUAL methodology as a quality planning tool at the surgical centre of a public teaching hospital
    JBG Junior, HR Hékis, JAF Costa, ÍGM de Andrade, EL dos Santos Cabral, ...
    BMC Medical Informatics and Decision Making 22 (1), 8 , 2022
    2022
    Citations: 29
  • Anti-Procrastination Strategies, Techniques and Tools and Their Interrelation with Self-Regulation and Self-Efficacy.
    JF da Costa Júnior, DMC Bezerra, AG de Araújo, ASM Ramos
    Journal of Education and Learning 13 (1), 72-91 , 2024
    2024
    Citations: 25
  • The Impact of Big Data on SMEs Strategic Management: A Study on a Small British Enterprise Specialized in Business Intelligence
    JF da Costa Júnior, JFD de Rezende, EL dos Santos Cabral, ...
    JOURNAL OF MANAGEMENT AND STRATEGY 9, 10-21 , 2018
    2018
    Citations: 20
  • A study on the internationalization barriers to incubated companies: defining the constructs to develop an effective research instrument
    JF Costa, E Lucas, E Cabral, W Ricardo, S Castro, D Rogério, D Rezende
    European Journal of Scientific Research 152 (3), 334-359 , 2019
    2019
    Citations: 19
  • Priority setting in the Brazilian emergency medical service: a multi-criteria decision analysis (MCDA)
    TDC FRAZÃO, ANAFADOS SANTOS, DGG CAMILO, ...
    BMC Medical Informatics and Decision Making 21, 151 , 2021
    2021
    Citations: 13
  • Gestão da Internacionalização para Incubadoras e Empresas Incubadas
    JFJ COSTA
    2020
    Citations: 13
  • Model to support intervention prioritization for the control of A e d e s a e g y p t i in Brazil: a multi-criteria approach
    LA Dos Santos, AFA Dos Santos, AG de Assis, JF da Costa Júnior, ...
    BMC Public Health 22 (1), 932 , 2022
    2022
    Citations: 12
  • Um estudo sobre as barreiras no processo de internacionalização das empresas incubadas em Natal/RN
    JFJ COSTA
    Brasil , 2018
    2018
    Citations: 12
  • Inventory and multi-criteria: Systematic review
    AG de Assis, ELS Cabral, WRS Castro, JF da Costa Junior, RP de Souza, ...
    Intelligent Decision Technologies 13 (4), 453-462 , 2019
    2019
    Citations: 11
  • UM ESTUDO SOBRE OS PRINCÍPIOS NORTEADORES DO CICLO DE VIDA DE GERENCIAMENTO DE PROJETOS A STUDY ON THE GUIDING PRINCIPLES OF PROJECT MANAGEMENT LIFECYCLE
    JF da Costa Júnior, DMC Bezerra, JV de Medeiros Júnior, ...
    Revista de Gestão e Projetos 13 (1) , 2022
    2022
    Citations: 10
  • ARQUÉTIPOS DE PROCRASTINAÇÃO ACADÊMICA: FRAMEWORK BASEADO NOS CONCEITOS DE AUTORREGULAÇÃO, AUTOEFICÁCIA E PERFECCIONISMO
    JF da Costa Júnior, DMC Bezerra, ASM Ramos, AG Araújo
    InterSciencePlace 18 (2), 128-152 , 2023
    2023
    Citations: 8
  • A research agenda proposal on the influence of ApexBrasil on export, internationalisation and foreign trade
    JF Costa Júnior, JMM Cavalcanti, LT Fernandes, AG Araújo
    Revista Eletrônica de Negócios Internacionais (Internext) 17 (3), 349-363 , 2022
    2022
    Citations: 8
  • Ergonomics and telework: A systematic review
    TA Marques de Macedo, EL dos Santos Cabral, WR Silva Castro, ...
    WORK-A JOURNAL OF PREVENTION ASSESSMENT & REHABILITATION 66 (4), 777-788 , 2020
    2020
    Citations: 8
  • INTERNATIONALIZATION THROUGH PROJECT MANAGEMENT: CONSIDERATIONS ON HOW TO UTILIZE THE LCC MODEL® TO SUPPORT THE INTERNATIONALIZATION OF INCUBATED COMPANIES
    JF Costa, JF Rezende, JV Medeiros, M Veras
    Iberoamerican Journal of Project Management 10 (2), 15-50 , 2019
    2019
    Citations: 8
  • Inclusive Digital Technologies in the Classroom: A case study focused on students with Autism Spectrum Disorder (ASD) in the final years of elementary school
    FAF de Melo, KP Soares, EM de Barros, EL dos Santos Cabral, ...
    Research, Society and Development 11 (6), e10211628759-e10211628759 , 2022
    2022
    Citations: 6