Sonal Muluk

@mitwpu.edu.in

Assistant Professor
MIT WORLD PEACE UNIVERSITY

RESEARCH, TEACHING, or OTHER INTERESTS

Multidisciplinary, Business, Management and Accounting
4

Scopus Publications

100

Scholar Citations

3

Scholar h-index

2

Scholar i10-index

Scopus Publications

  • Strategic waste management practices for environmental sustainability – a case of Indian university
    Rohini Suresh Sawalkar, Swapnil Undale, Sonal Muluk, Girish Mude, Vimal Deep Saxena, Srinivas Pasumarti
    Management of Environmental Quality, 2025
    PurposeIndividuals generate plenty of waste that is affecting the life while consumption of air and water at the base. The increasing industrialization, population and waste generation without proper measures of waste management are leading to major challenges to environmental sustainability. Considering these challenges, the present study focuses on the types and sources of waste generation and waste reduction by encouraging the reduction, recycling and reuse of waste products. The study aims to provide a well-functioning sustainable waste management system, that incorporates feedback loops, focuses on processes, embodies adaptability and diverts waste from disposal.Design/methodology/approachThe university under study is situated at the central location of Pune City in India. The university has diverse units like academic and admin buildings, canteens and mess, hostels, a clinic, workshops and gardens. To fulfil the objective of this study a qualitative case study approach of research was adopted. A total of thirty-three representatives and waste management personnel from various units of the university were interviewed. The interviews were semi-structured and the duration of it was around 25–55 min. The interview transcripts were coded, and qualitative analysis was conducted.FindingsThis study proposes a strategic sustainable waste management model for environmental sustainability that brings circularity by closing the loops and focusing on sustainable development goals.Practical implicationsThe findings of this research can guide universities to manage the waste generated through various sources and attain sustainable development goals and environmental sustainability at large by closing the loops. The study provides insights into waste management and environmental sustainability. The universities can make their resources more circular by following the strategies of reducing, reusing and recycling (3R). This study recommends customization according to the needs of specific universities and institutions. Researchers can take this study further by testing and customizing it as per requirement. Also, an effort can be extended to implement the model in other related areas.Originality/valueThis research is a unique attempt to advance knowledge of waste management practices for sustainable development by exploring different techniques opted by for individual entities from the university campus to understand the environmental impact.
  • Comparative study of the adoption of marketing practices in selected SMEs
    Emerging Trends and Innovations in Industries of the Developing World A Multidisciplinary Approach, 2023
  • A study of circular economy and sustainability in fashion industry
    Emerging Trends and Innovations in Industries of the Developing World A Multidisciplinary Approach, 2023
  • Implications of driving factors for entrepreneurship: A case study for immigrants, ethnic, and religious minorities’ entrepreneurship in Pune City
    Mahesh L. Abale, Sonal Muluk, Poonam Rawat
    Entrepreneurial Ecosystem Perspectives from Emerging Economies, 2015

RECENT SCHOLAR PUBLICATIONS

  • Strategic waste management practices for environmental sustainability–a case of Indian university
    RS Sawalkar, S Undale, S Muluk, G Mude, VD Saxena, S Pasumarti
    Management of Environmental Quality: An International Journal 36 (4), 895-911 , 2025
    2025.0
    Citations: 29
  • Comparative Study of the Adoption of Marketing Practices in Selected SMEs
    S Muluk, RN Pahurkar
    Emerging Trends and Innovations in Industries of the Developing World, 65-69 , 2023
    2023.0
  • A study of circular economy and sustainability in fashion industry
    R Sawalkar, S Muluk, VD Saxena, V Gaikwad, G Mude, V Kale
    Emerging Trends and Innovations in Industries of the Developing World, 70-76 , 2023
    2023.0
    Citations: 1
  • The Implementation Of Marketing Practices Based On Marketing Philosophies In Small And Medium-Sized Enterprises.
    S Muluk, R Pahurkar
    Journal of Positive School Psychology 6 (8) , 2022
    2022.0
    Citations: 2
  • Understanding brand engagement and social media: A bibliometric analysis
    G Mudea, R Sawalkara, V Ahirea
    Journal of Positive School Psychology, 1246-1257 , 2022
    2022.0
  • Mapping the Literature on influence of Market Orientation & Marketing Practices on the Performance of SMEs: A Bibliometric review
    RNP Sonal Muluk
    Journal of Contemporary Issues in Business and Government 28 (4), 1547-1558 , 2022
    2022.0
  • A Study on Awareness of Government Schemes for Small Scale Agro Food Processing Industry
    DVAK Dr. Rohini Sawalkar,Dr. Vimal Deep Saxena
    International Journal of Early Childhood Special Education (INT-JECSE) 6 (4 … , 2022
    2022.0
  • Implications of driving factors for entrepreneurship: a case study for immigrants, ethnic, and religious minorities’ entrepreneurship in Pune City
    ML Abale, S Muluk, P Rawat
    Entrepreneurial Ecosystem: Perspectives from Emerging Economies, 327-349 , 2015
    2015.0
    Citations: 5
  • Entrepreneurial ecosystem
    MJ Manimala, KP Wasdani
    Springer , 2015
    2015.0
    Citations: 63
  • Service Quality Assessment with SERVQUAL in Insurance Sector: A Comparative Analysis of LIC of India & Selected Private Insurance Companies
    M Abale, S Muluk

MOST CITED SCHOLAR PUBLICATIONS

  • Entrepreneurial ecosystem
    MJ Manimala, KP Wasdani
    Springer , 2015
    2015.0
    Citations: 63
  • Strategic waste management practices for environmental sustainability–a case of Indian university
    RS Sawalkar, S Undale, S Muluk, G Mude, VD Saxena, S Pasumarti
    Management of Environmental Quality: An International Journal 36 (4), 895-911 , 2025
    2025.0
    Citations: 29
  • Implications of driving factors for entrepreneurship: a case study for immigrants, ethnic, and religious minorities’ entrepreneurship in Pune City
    ML Abale, S Muluk, P Rawat
    Entrepreneurial Ecosystem: Perspectives from Emerging Economies, 327-349 , 2015
    2015.0
    Citations: 5
  • The Implementation Of Marketing Practices Based On Marketing Philosophies In Small And Medium-Sized Enterprises.
    S Muluk, R Pahurkar
    Journal of Positive School Psychology 6 (8) , 2022
    2022.0
    Citations: 2
  • A study of circular economy and sustainability in fashion industry
    R Sawalkar, S Muluk, VD Saxena, V Gaikwad, G Mude, V Kale
    Emerging Trends and Innovations in Industries of the Developing World, 70-76 , 2023
    2023.0
    Citations: 1
  • Comparative Study of the Adoption of Marketing Practices in Selected SMEs
    S Muluk, RN Pahurkar
    Emerging Trends and Innovations in Industries of the Developing World, 65-69 , 2023
    2023.0
  • Understanding brand engagement and social media: A bibliometric analysis
    G Mudea, R Sawalkara, V Ahirea
    Journal of Positive School Psychology, 1246-1257 , 2022
    2022.0
  • Mapping the Literature on influence of Market Orientation & Marketing Practices on the Performance of SMEs: A Bibliometric review
    RNP Sonal Muluk
    Journal of Contemporary Issues in Business and Government 28 (4), 1547-1558 , 2022
    2022.0
  • A Study on Awareness of Government Schemes for Small Scale Agro Food Processing Industry
    DVAK Dr. Rohini Sawalkar,Dr. Vimal Deep Saxena
    International Journal of Early Childhood Special Education (INT-JECSE) 6 (4 … , 2022
    2022.0
  • Service Quality Assessment with SERVQUAL in Insurance Sector: A Comparative Analysis of LIC of India & Selected Private Insurance Companies
    M Abale, S Muluk