Tourism, Leisure and Hospitality Management, Multidisciplinary, Multidisciplinary, Multidisciplinary
5
Scopus Publications
141
Scholar Citations
5
Scholar h-index
4
Scholar i10-index
Scopus Publications
Mediation effect of reputation on the stakeholders' centric CSR and financial performance relationship Neha Kumar, Parul Kumar, Devesh Nigam International Journal of Business Governance and Ethics, 2021 This paper aims to investigate the relation between stakeholder led CSR, reputation and the financial performance. The stakeholders considered in the research were employees, environment, community, customers and investors. The reputation of the company has been taken as the mediator to analyse the change in CSR and financial performance relationship. A questionnaire was designed having 30 items enumerating the seven constructs. The structured equation modelling has been used to analyse the conceptual model of the impact of CSR on reputation and then on financial performance. The results concluded that all the stakeholders were significant in influencing the CSR decision making, with employees and investors being the most significant ones. It was also concluded that CSR positively impacts the reputation and reputation fully mediates the relationship between CSR and financial performance. Thus, major implication of the study is that managers can adopt the stakeholders' centric CSR activities so as generate the positive reputation which in turn would positively impact the company's sales revenue and profit.
A study of interaction effect of financial performance on the relationship of board gender diversity and corporate social responsibility Neha Kumar, Parul Kumar, Devesh Nigam Prabandhan Indian Journal of Management, 2021 Purpose : This paper aimed to investigate the relationship between board diversity, financial performance, and CSR of firms. Along with this, an attempt was made to study the interaction effect of board diversity and financial performance on the CSR spending of the firms. Methodology : Panel data of 80 companies listed on BSE 100 index were taken for the period starting from April 1, 2014 – March 31, 2019. The data pertaining to CSR spending, board characteristics, and financial performance has been taken into consideration. Panel data regression was employed to test the hypotheses framed. Findings : It was concluded that board size, proportion of women directors, and corporate governance played a significant role in impacting the CSR activities of the firms. As the number and proportion of women directors increases, the CSR spending of the firms improves. The return on assets, age, and size of the firms also significantly impacted the CSR spending. Practical Implications : Thus, the major implications of the study are to understand how the mandatory provision related to the appointment of women directors on board influences the financial performance and CSR spending of the firms. This study statistically confirmed that appointing more women on board improved the CSR of the firms. Originality : The present research made an attempt to enrich the existing literature related to CSR, board diversity, and financial performance. With respect to India, very few research studies have worked on examining the relationship among these variables.
An analysis of organizational demographics and measuring the results after adopting digital marketing by smes of uttar pradesh International Journal of Advanced Science and Technology, 2020
Partial least square method-structural equation model for assessment of drivers of digital marketing adoption by Indian SMEs International Journal of Advanced Science and Technology, 2020
Impact of Companies Act 2013 on the CSR expenditure Neha Kumar, Devesh Nigam International Journal of Public Sector Performance Management, 2017 Moving from a voluntary to an obligatory regime, the enactment of Section 135 of the Companies Act 2013 is an ambitious attempt made that mandates some specific companies to disclose their CSR spending. This paper attempts to study the pattern of CSR spending after the enactment of the new law. Major observations were that 2014, being the initial year of implementation, did not observe much change in the CSR policies of the companies, however, in 2015, considerable changes were observed as companies started adapting to the new policies. The study also focused on the relationship, if any existed, between the corporate governance parameters and corporate social responsibility activities that a company undertakes. Multivariate regression was used for the purpose of analysis. Results depicted that financial variables significantly and positively impacted the CSR expenditure of the company in both the years of study, 2014 and 2015. However, in the year 2015, it was observed that one of the CG variable, i.e., board size significantly impacted the amount of company's CSR expenditure other than the financial variables PAT and size. Thus, it was concluded that corporate governance and financial variables together impacted the CSR expenditure that the company intended to spend.
RECENT SCHOLAR PUBLICATIONS
Coimbatore Chronicle : Unveiling The Hidden Gems of Manchester of South India CS Somasundaram Vichaara An International Journal of MGT 11 (23474726), 122-132 , 2025 2025.0
Ratiometric discrimination of Th 4+ ions by a fluorogenic quinoline appended phenanthridine sensor and its applications SM Kumar, S Munusamy, S Enbanathan, S Ranganadin, SK Iyer RSC advances 15 (6), 4546-4552 , 2025 2025.0 Citations: 1
An AIE dynamic a highly selective and expeditious benzothiazole-pyrazine based colorimetric chemosensor for Ni2+ and fluorogenic chemosensor for Cu2+ and Al3+ detection S Enbanathan, S Munusamy, D Jothi, SM Kumar, P Seenu, MF Noor, ... Journal of Molecular Liquids 404, 124949 , 2024 2024.0 Citations: 9
A thiophene-linked terpyridine based phenanthridine chemoreceptor for Cd2+ and Cr3+ selective ratiometric fluorescence detection in environmental water and rice samples S Enbanathan, S Munusamy, D Jothi, SM Kumar, SK Iyer Analytica Chimica Acta 1288, 342179 , 2024 2024.0 Citations: 23
Bakery and Confectionery CS Somasundaram 2023.0
A novel imidazole bearing bithiophene benzothiazole as a ratiometric fluorescent sensor for the selective discrimination of Al3+ ions: Application to environmental water … SM Kumar, S Munusamy, S Manickam, D Jothi, S Enbanathan, SK Iyer Journal of Molecular Liquids 381, 121828 , 2023 2023.0 Citations: 23
A highly selective ratiometric and colorimetric detection of Ni2+ and Cu2+ ions using Schiff base ligand A Kumar, B Mohan, K Modi, MAU Din, S Kumar Journal of Molecular Structure 1268, 133609 , 2022 2022.0 Citations: 39
Symptom Cluster Experiences in Patients with Oral Cancer using Mixed Methods AMS Sathishkumar University of Illinois at Chicago , 2022 2022.0
Textbook of Culinary and Bakery World I Kirar IK International Pvt Ltd , 2020 2020.0
Developments in the Hospitality Industry–An Overview of Tamil Nadu Hotels K Rajeswari, MK SathishKumar Center for Development Economic Studies (CDES) 1 (01), 1-12 , 2019 2019.0 Citations: 2
BOS MEMBERS IN UNIVERSITY DEPARTMENT-2018–2019 DEPARTMENT OF TAMIL M Sundaramoorthi Periyar University , 2019 2019.0
Clustering approaches for pragmatic two‐layer IoT architecture JS Kumar, MA Zaveri Wireless Communications and Mobile Computing 2018 (1), 8739203 , 2018 2018.0 Citations: 43
Chef as artist: the relationship of artist, art, and audience in Babette's feast CA Levy Simon Fraser University , 2007 2007.0 Citations: 1
BOS MEMBERS IN UNIVERSITY DEPARTMENTS–2021-22 DEPARTMENT OF TAMIL M Sundaramoorthi Periyar University , 0
MOST CITED SCHOLAR PUBLICATIONS
Clustering approaches for pragmatic two‐layer IoT architecture JS Kumar, MA Zaveri Wireless Communications and Mobile Computing 2018 (1), 8739203 , 2018 2018.0 Citations: 43
A highly selective ratiometric and colorimetric detection of Ni2+ and Cu2+ ions using Schiff base ligand A Kumar, B Mohan, K Modi, MAU Din, S Kumar Journal of Molecular Structure 1268, 133609 , 2022 2022.0 Citations: 39
A thiophene-linked terpyridine based phenanthridine chemoreceptor for Cd2+ and Cr3+ selective ratiometric fluorescence detection in environmental water and rice samples S Enbanathan, S Munusamy, D Jothi, SM Kumar, SK Iyer Analytica Chimica Acta 1288, 342179 , 2024 2024.0 Citations: 23
A novel imidazole bearing bithiophene benzothiazole as a ratiometric fluorescent sensor for the selective discrimination of Al3+ ions: Application to environmental water … SM Kumar, S Munusamy, S Manickam, D Jothi, S Enbanathan, SK Iyer Journal of Molecular Liquids 381, 121828 , 2023 2023.0 Citations: 23
An AIE dynamic a highly selective and expeditious benzothiazole-pyrazine based colorimetric chemosensor for Ni2+ and fluorogenic chemosensor for Cu2+ and Al3+ detection S Enbanathan, S Munusamy, D Jothi, SM Kumar, P Seenu, MF Noor, ... Journal of Molecular Liquids 404, 124949 , 2024 2024.0 Citations: 9
Developments in the Hospitality Industry–An Overview of Tamil Nadu Hotels K Rajeswari, MK SathishKumar Center for Development Economic Studies (CDES) 1 (01), 1-12 , 2019 2019.0 Citations: 2
Ratiometric discrimination of Th 4+ ions by a fluorogenic quinoline appended phenanthridine sensor and its applications SM Kumar, S Munusamy, S Enbanathan, S Ranganadin, SK Iyer RSC advances 15 (6), 4546-4552 , 2025 2025.0 Citations: 1
Chef as artist: the relationship of artist, art, and audience in Babette's feast CA Levy Simon Fraser University , 2007 2007.0 Citations: 1
Coimbatore Chronicle : Unveiling The Hidden Gems of Manchester of South India CS Somasundaram Vichaara An International Journal of MGT 11 (23474726), 122-132 , 2025 2025.0
Bakery and Confectionery CS Somasundaram 2023.0
Symptom Cluster Experiences in Patients with Oral Cancer using Mixed Methods AMS Sathishkumar University of Illinois at Chicago , 2022 2022.0
Textbook of Culinary and Bakery World I Kirar IK International Pvt Ltd , 2020 2020.0
BOS MEMBERS IN UNIVERSITY DEPARTMENT-2018–2019 DEPARTMENT OF TAMIL M Sundaramoorthi Periyar University , 2019 2019.0
BOS MEMBERS IN UNIVERSITY DEPARTMENTS–2021-22 DEPARTMENT OF TAMIL M Sundaramoorthi Periyar University , 0