Marketing, Business, Management and Accounting, Organizational Behavior and Human Resource Management
RECENT SCHOLAR PUBLICATIONS
Digital Platform Engagement and Behavioural Attitudes of Young Adults: An Analytical Study Divya Asian Research Journal of Arts & Social Sciences 24 (4), 77-86 , 2026 2026
EMPOWERING WOMEN THROUGH FINANCIAL LITERACY: A DATA-DRIVEN QUANTITATIVE APPROACH D Divya INTERNATIONAL EDUCATION AND RESEARCH JOURNAL 12 (3), 55-62 , 2026 2026
Digital Device Usage and Its Impact on Social, Lifestyle, and Health Outcomes of Young Adults in Coimbatore D Divya International Journal of All Research Education and Scientific Methods 14 (3 … , 2026 2026
Exploring the impact of accommodation attributes on destination satisfaction among domestic tourists in Tamil Nadu D Divya, N Kalaiarasi Asian Journal of Management and Commerce. 6(2). 45-49 6 (2), 45-49 , 2025 2025
IMPACT OF ADVERTISEMENT ON CONSUMER PURCHASE BEHAVIOR OF E-BIKE IN POLLACHI. Divya Madhya Bharti -Humanities And Social Sciences 86 (3), 153 -161 , 2025 2025
BUYING BEHAVIOUR OF CONSUMERS TOWARDS HIMALAYA PERSONAL CARE PRODUCTS IN POLLACHI DDP Pavithra Madhya Bharti -Humanities And Social Sciences 85 (13), 10-17 , 2024 2024
DIETARY PREFERENCE OF MILLET CONSUMPTION WITH SPECIAL REFERENCE TO UDUMALPET TALUK D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 62-73 , 2024 2024
Repurchase Intention of Nestle Product with special reference to Udumalpet Taluk D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 85 -92 , 2024 2024
Problems and Prospects of Agriculturists with Special reference to Pollachi Taluk D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 74 -84 , 2024 2024
Awareness ,Usage and Challenges faced by consumers of Green Personal care products in the coimbatore district D Divya Shodhak : A Journal of Historical Research 53 (2), 67-73 , 2023 2023
Green Practices among young adults in Coimbatore district D Divya Humanities and social sciences studies 12 (2), 172-178 , 2023 2023
INFLUENCING FACTOR OF PATIENTS TOWARDS PRIVATE MULTI SPECIALITY HOSPITALS IN COIMBATORE D Divya Indian Journal Of Applied Research 6, 6 , 2017 2017
MOST CITED SCHOLAR PUBLICATIONS
Digital Platform Engagement and Behavioural Attitudes of Young Adults: An Analytical Study Divya Asian Research Journal of Arts & Social Sciences 24 (4), 77-86 , 2026 2026
EMPOWERING WOMEN THROUGH FINANCIAL LITERACY: A DATA-DRIVEN QUANTITATIVE APPROACH D Divya INTERNATIONAL EDUCATION AND RESEARCH JOURNAL 12 (3), 55-62 , 2026 2026
Digital Device Usage and Its Impact on Social, Lifestyle, and Health Outcomes of Young Adults in Coimbatore D Divya International Journal of All Research Education and Scientific Methods 14 (3 … , 2026 2026
Exploring the impact of accommodation attributes on destination satisfaction among domestic tourists in Tamil Nadu D Divya, N Kalaiarasi Asian Journal of Management and Commerce. 6(2). 45-49 6 (2), 45-49 , 2025 2025
IMPACT OF ADVERTISEMENT ON CONSUMER PURCHASE BEHAVIOR OF E-BIKE IN POLLACHI. Divya Madhya Bharti -Humanities And Social Sciences 86 (3), 153 -161 , 2025 2025
BUYING BEHAVIOUR OF CONSUMERS TOWARDS HIMALAYA PERSONAL CARE PRODUCTS IN POLLACHI DDP Pavithra Madhya Bharti -Humanities And Social Sciences 85 (13), 10-17 , 2024 2024
DIETARY PREFERENCE OF MILLET CONSUMPTION WITH SPECIAL REFERENCE TO UDUMALPET TALUK D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 62-73 , 2024 2024
Repurchase Intention of Nestle Product with special reference to Udumalpet Taluk D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 85 -92 , 2024 2024
Problems and Prospects of Agriculturists with Special reference to Pollachi Taluk D Divya Madhya Bharati - Humanities and Social Sciences 85 (8), 74 -84 , 2024 2024
Awareness ,Usage and Challenges faced by consumers of Green Personal care products in the coimbatore district D Divya Shodhak : A Journal of Historical Research 53 (2), 67-73 , 2023 2023
Green Practices among young adults in Coimbatore district D Divya Humanities and social sciences studies 12 (2), 172-178 , 2023 2023
INFLUENCING FACTOR OF PATIENTS TOWARDS PRIVATE MULTI SPECIALITY HOSPITALS IN COIMBATORE D Divya Indian Journal Of Applied Research 6, 6 , 2017 2017