Marketing, General Business, Management and Accounting, Management of Technology and Innovation, General Economics, Econometrics and Finance
47
Scholar Citations
4
Scholar h-index
1
Scholar i10-index
RECENT SCHOLAR PUBLICATIONS
FinTech-Driven Financial Inclusion in Rural India: Barriers, Opportunities, and Behavioral Insights A Priyadarshi The Lumbini Journal of Business and Economics 13 (1), 102-111 , 2025 2025 Citations: 4
Determining fintech user behaviour and intention in SAARC countries through theory of planned behaviour perspective A Priyadarshi, D Prasad, N Kesari Journal of Commerce and Accounting Research 14 (2), 100-110 , 2025 2025 Citations: 5
Role of FinTech apps in increasing investment decisions: A study on the capital market A Priyadarshi, P Singh, P Prasad Dawadi, A Kumar Dixit, D Prasad Available at SSRN 4897118 , 2024 2024 Citations: 26
An analysis of rural consumers’ financial behavior in the context of financial inclusion through fin tech A Priyadarshi, D Prasad Parikalpana KIIT Journal of Management 20 (2), 43-54 , 2024 2024 Citations: 5
An evaluation of green marketing policies on millennial customers towards the environment A Priyadarshi, D Prasad Available at SSRN 4400380 , 2023 2023 Citations: 7
MOST CITED SCHOLAR PUBLICATIONS
Role of FinTech apps in increasing investment decisions: A study on the capital market A Priyadarshi, P Singh, P Prasad Dawadi, A Kumar Dixit, D Prasad Available at SSRN 4897118 , 2024 2024 Citations: 26
An evaluation of green marketing policies on millennial customers towards the environment A Priyadarshi, D Prasad Available at SSRN 4400380 , 2023 2023 Citations: 7
Determining fintech user behaviour and intention in SAARC countries through theory of planned behaviour perspective A Priyadarshi, D Prasad, N Kesari Journal of Commerce and Accounting Research 14 (2), 100-110 , 2025 2025 Citations: 5
An analysis of rural consumers’ financial behavior in the context of financial inclusion through fin tech A Priyadarshi, D Prasad Parikalpana KIIT Journal of Management 20 (2), 43-54 , 2024 2024 Citations: 5
FinTech-Driven Financial Inclusion in Rural India: Barriers, Opportunities, and Behavioral Insights A Priyadarshi The Lumbini Journal of Business and Economics 13 (1), 102-111 , 2025 2025 Citations: 4
