Anni Arnav

@presidencyuniversity.in

Associate Professor , Department of MBA, Presidency School of Management
Presidency University Bengaluru

Anni Arnav


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https://researchid.co/arnavresearch

EDUCATION

MBA., M.COM., PhD

RESEARCH, TEACHING, or OTHER INTERESTS

Organizational Behavior and Human Resource Management, Industrial relations, Marketing, Strategy and Management
7

Scopus Publications

4

Scholar Citations

1

Scholar h-index

Scopus Publications

  • Predictive Analysis of Employee Performance Using Machine Learning Techniques in IT Organizations
    Prasanna Venkatesan. V S, Anni Arnav
    International Conference on Software Systems and Information Technology Ssitcon 2025, 2025
  • Tackling the Resource Discovery Failure in Cloud-Computing Systems
    16th International Conference on Advances in Computing Control and Telecommunication Technologies Act 2025, 2025
  • Investigating customers' inclination to utilize electronic service touch points within physical retail stores
    Tusha, Mittapalli Premchandh, Subhash Kumar Verma, Anni Arnav, A.S. Princy, Bibhuti Bhusan Mishra
    Multidisciplinary Reviews, 2025
    Electronic touchpoint (E-TP) connectivity has become widespread in the evolving physical retail environments, giving customers a wide array of options during in-store shopping. Although previous studies have recognized the importance of electronic connections for customers, there remains a substantial recognition of the significance of human interaction in service channels. This research aims to bridge the gap in the existing literature by providing a comprehensive understanding of in-store services for customers in technologically advanced retail environments. The primary objective is to determine the optimal balance between technological and human service elements. For this study, a qualitative approach using in-person semi-structured interviews was used. 36 participants were recruited over a certain period. The purpose of the investigation was to identify the motivators, preferences, and deterrents affecting consumer interactions with E-TPs and physical touchpoints (P-TPs) throughout these interviews. The review offers valuable insights for retail managers seeking to understand customer preferences and optimize the integration of technology and human interaction in retail environments. The results of the study shed light on the complex factors influencing customers' decisions between E-TPs and P-TPs in physical retail environments. These drivers include incentives, preferences, and disincentives that might disincentives associated with the use of one touchpoint over another. The findings offer significant perspectives for managers who aim to comprehend customer perspectives and steer decision-making about the amalgamation of E-TPs and P-TPs in retail settings.
  • AI and ML in Sports: Enhancing Performance, Strategy, and Fan Engagement
    Gopal K Shyam, Anni Arnav, Priyanka Bharti, Sheelavathy K V, Reddy SaisindhuTheja, Krishnamoorthi S
    2025 2nd International Conference on New Frontiers in Communication Automation Management and Security Iccams 2025, 2025
    In professional sports, there is potential to leverage extensive and detailed datasets generated from various aspects of the sports industry. However, challenges arise from the limited time available for data analysis and the vast amount and diversity of the data to be evaluated. Artificial Intelligence (AI) techniques can significantly aid decision-makers in addressing these challenges. Over the past twenty years, AI has significantly impacted how we analyze and engage with sports. This perspective paper offers solutions to improve sports performance and business analytics. In every metric, the suggested approach performs better than CNN, BDLSTM, and NLP, obtaining the best F1- Score (98.16%), the lowest error (0.94%), and the highest accuracy (98.26%). It is the most efficient answer for the task at hand because of its well-balanced performance, which includes outstanding precision and recall.
  • Effectiveness of Robotics Process Automation in Increasing the Productivity of Employees and Organizations with Reference to Business Analytics
    Anni Arnav, Vishal Srivastava, K. R. Varsha
    Business Intelligence and Human Resource Management Concept Cases and Practical Applications, 2022
    Robotics Process Automation (RPA) has progressed from the concept of automating the process to greater effectiveness and heightened productivity by increasing the prominence of people and their skills over a period of time in the transforming organizations. The perception of employees in organizations hasn’t totally improved, with the notion of RPA being the threat even in the current scenario. At this point of time, it’s very vital for us to realize the implications and effects of RPA in business decision-making in organizations through Business Analytics. This study is an effort to find out the RPA effects with different variables dealing with Employee Behavior and their outcomes on analytical decisions of HR Managers and Leaders.
  • Supply chain practices as the key competitive advantage with special reference to amazon, bengaluru
    International Journal of Advanced Science and Technology, 2019
  • Analyzing the linkedin content and its effect on organizational successof start-ups
    International Journal of Advanced Science and Technology, 2019

RECENT SCHOLAR PUBLICATIONS

  • From Hiring to Retention: A Systematic Review of Artificial Intelligence Applications across Talent Management Functions
    KD Rani, A Arnav
    Minnesota Journal of Business Law and Entrepreneurship, 742-755 , 2026
    2026
  • Exploring the Relationship between Emotional Intelligence and Employee Well-Being: A Systematic Review in Technology Workplaces
    S Tarannum, A Arnav
    Minnesota Journal of Business Law and Entrepreneurship, 619-628 , 2026
    2026
  • Moderating Role of Artificial Intelligence Technologies on Emotional Intelligence in Enhancing Employee Workplace Happiness
    A Tarannum, S., & Arnav
    Empirical Economics Letters 25 (1), 93-109 , 2026
    2026
  • Emotional intelligence: The key to enhancing workplace happiness and cultivating a positive organizational culture.
    S Tarannum, A Arnav
    Journal of Applied Bioanalysis 7, 122-134 , 2025
    2025
  • BREAKING BARRIERS: THE IMPACT OF CHALLENGES ON AI ADOPTION IN HRM WITHIN BENGALURU’S IT SECTOR
    KD Rani, A Arnav
    TPM–Testing, Psychometrics, Methodology in Applied Psychology 32 (S9 (2025 … , 2025
    2025
  • Predictive Analysis of Employee Performance Using Machine Learning Techniques in IT Organizations
    PV VS, A Arnav
    2025 2nd International Conference on Software, Systems and Information … , 2025
    2025
  • Evaluating the Influence of Artificial Intelligence on Employee Engagement: Determinants and Strategic Recommendations for AI-Driven Workplaces.
    KD Rani, A Arnav
    Empirical Economics Letters 24 (3), 143–155 , 2025
    2025
  • AI and ML in Sports: Enhancing Performance, Strategy, and Fan Engagement
    GK Shyam, A Arnav, P Bharti, S KV, R SaisindhuTheja
    2025 2nd International Conference on New Frontiers in Communication … , 2025
    2025
  • Tackling the Resource Discovery Failure in Cloud-Computing Systems.
    P Bharti, GK Shyam, S KV, A Arnav
    Grenze International Journal of Engineering & Technology (GIJET) 11 , 2025
    2025
  • Role Of Self-Management as a Component of Emotional Intelligence – With Special Reference to It Industry in Bangalore City
    S Tarannum, A Arnav
    Journal of Information Systems Engineering and Management 10, 1037-1059 , 2025
    2025
  • HRM3: A Sneak Peak@ Work Culture for Gen Z and Alpha in India
    R Lathangi, A Arnav
    CASES SUBMITTED FOR PUBLICATION, 156 , 2025
    2025
  • Influence of artificial intelligence in advertising experience.
    A Arnav, P Shahare, M Basarakod
    Journal of Philanthropy and Marketing 3 (1), 758-770 , 2023
    2023
  • Impact of stress on emotions and work life balance among women teachers in higher educational institutions.
    S Tarannum, A Arnav
    International Research Journal of Management Science & Technology 14 (12 … , 2023
    2023
  • E-wallets Influencing the Frugal Behavior of Consumers During COVID-19
    P Kiran, A Arnav
    IIMS Journal of Management Science 13 (2), 189-202 , 2022
    2022
  • Effectiveness of Robotics Process Automation in Increasing the Productivity of Employees and Organizations with Reference to Business Analytics
    A Arnav, V Srivastava, KR Varsha
    Business Intelligence and Human Resource Management, 261-274 , 2022
    2022
    Citations: 1
  • Determining the Influence of Social Media Platforms on Youth Buying Intention
    V Srivastava, A Arnav, N Rai
    Artificial Intelligence for Societal Development and Global Well-Being, 118-131 , 2022
    2022
  • Psychological Contract as a Measure to Employee Retention
    A Arnav, RK VR
    Journal of Management Studies and Academic Research, 27-30 , 2021
    2021
  • Customer service orientation has an impact on organisational effectiveness in the IT and ITES industries
    A Arnav, R Shivashankaran
    International Journal of Technology Transfer and Commercialisation 18 (2 … , 2021
    2021
    Citations: 1
  • A Study on Psychological Capital as A Predictor of Organizational Citizenship Behaviour
    RK VR, A Arnav
    Online International Interdisciplinary Research Journal 9 (May 2019), 109-114 , 2019
    2019
  • CHALLENGES FACING INTERNATIONAL HRM IN GLOBALISED ENVIRONMENT
    A ARNAV, S KHEMSHETTY
    International Journal of Human Resource Management and Research 9 (June … , 2019
    2019

MOST CITED SCHOLAR PUBLICATIONS

  • Exploring and designing an appropriate succession planning model
    R Shivashankaran, A Arnav
    International Journal of Management (IJM) 9 (6) , 2018
    2018
    Citations: 2
  • Effectiveness of Robotics Process Automation in Increasing the Productivity of Employees and Organizations with Reference to Business Analytics
    A Arnav, V Srivastava, KR Varsha
    Business Intelligence and Human Resource Management, 261-274 , 2022
    2022
    Citations: 1
  • Customer service orientation has an impact on organisational effectiveness in the IT and ITES industries
    A Arnav, R Shivashankaran
    International Journal of Technology Transfer and Commercialisation 18 (2 … , 2021
    2021
    Citations: 1
  • From Hiring to Retention: A Systematic Review of Artificial Intelligence Applications across Talent Management Functions
    KD Rani, A Arnav
    Minnesota Journal of Business Law and Entrepreneurship, 742-755 , 2026
    2026
  • Exploring the Relationship between Emotional Intelligence and Employee Well-Being: A Systematic Review in Technology Workplaces
    S Tarannum, A Arnav
    Minnesota Journal of Business Law and Entrepreneurship, 619-628 , 2026
    2026
  • Moderating Role of Artificial Intelligence Technologies on Emotional Intelligence in Enhancing Employee Workplace Happiness
    A Tarannum, S., & Arnav
    Empirical Economics Letters 25 (1), 93-109 , 2026
    2026
  • Emotional intelligence: The key to enhancing workplace happiness and cultivating a positive organizational culture.
    S Tarannum, A Arnav
    Journal of Applied Bioanalysis 7, 122-134 , 2025
    2025
  • BREAKING BARRIERS: THE IMPACT OF CHALLENGES ON AI ADOPTION IN HRM WITHIN BENGALURU’S IT SECTOR
    KD Rani, A Arnav
    TPM–Testing, Psychometrics, Methodology in Applied Psychology 32 (S9 (2025 … , 2025
    2025
  • Predictive Analysis of Employee Performance Using Machine Learning Techniques in IT Organizations
    PV VS, A Arnav
    2025 2nd International Conference on Software, Systems and Information … , 2025
    2025
  • Evaluating the Influence of Artificial Intelligence on Employee Engagement: Determinants and Strategic Recommendations for AI-Driven Workplaces.
    KD Rani, A Arnav
    Empirical Economics Letters 24 (3), 143–155 , 2025
    2025
  • AI and ML in Sports: Enhancing Performance, Strategy, and Fan Engagement
    GK Shyam, A Arnav, P Bharti, S KV, R SaisindhuTheja
    2025 2nd International Conference on New Frontiers in Communication … , 2025
    2025
  • Tackling the Resource Discovery Failure in Cloud-Computing Systems.
    P Bharti, GK Shyam, S KV, A Arnav
    Grenze International Journal of Engineering & Technology (GIJET) 11 , 2025
    2025
  • Role Of Self-Management as a Component of Emotional Intelligence – With Special Reference to It Industry in Bangalore City
    S Tarannum, A Arnav
    Journal of Information Systems Engineering and Management 10, 1037-1059 , 2025
    2025
  • HRM3: A Sneak Peak@ Work Culture for Gen Z and Alpha in India
    R Lathangi, A Arnav
    CASES SUBMITTED FOR PUBLICATION, 156 , 2025
    2025
  • Influence of artificial intelligence in advertising experience.
    A Arnav, P Shahare, M Basarakod
    Journal of Philanthropy and Marketing 3 (1), 758-770 , 2023
    2023
  • Impact of stress on emotions and work life balance among women teachers in higher educational institutions.
    S Tarannum, A Arnav
    International Research Journal of Management Science & Technology 14 (12 … , 2023
    2023
  • E-wallets Influencing the Frugal Behavior of Consumers During COVID-19
    P Kiran, A Arnav
    IIMS Journal of Management Science 13 (2), 189-202 , 2022
    2022
  • Determining the Influence of Social Media Platforms on Youth Buying Intention
    V Srivastava, A Arnav, N Rai
    Artificial Intelligence for Societal Development and Global Well-Being, 118-131 , 2022
    2022
  • Psychological Contract as a Measure to Employee Retention
    A Arnav, RK VR
    Journal of Management Studies and Academic Research, 27-30 , 2021
    2021
  • A Study on Psychological Capital as A Predictor of Organizational Citizenship Behaviour
    RK VR, A Arnav
    Online International Interdisciplinary Research Journal 9 (May 2019), 109-114 , 2019
    2019