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Dr.R.Mary Metilda

Professor & Head -Management Studies · Sri Ramakrishna Engineering College

https://researchid.co/marymetilda
@srec.ac.in
3Scopus Publications

Research Interests

Retail and Supply Chain Management

Biography

Dr.R.Mary Metilda has an experience of 21 years in Industry as well as academia. She holds an Engineering Degree in Electronics and Communication from Karunya University and a MBA specialized in Marketing from Vellore Institute of Technology. Added to this is the rich experience in research with a Ph.D from Bharathiar University in the area of Marketing in specific Retail Supply Chain. She has her research papers published in reputed peer reviewed International and National Journals. She is also a reviewer for reputed International Journals. She has presented papers close to 70 papers in International and National conferences. She is a recognized supervisor under Anna University and she is guiding research scholars towards Ph.D Degree in Anna University and Bharathiar University where four scholars are awarded the degree. She has visited countries like Spain, Doha and Malaysia to present her research work.

Education

B.E (ECE), MBA, M.Phil,Ph.D

Recent Scopus Publications

  1. An Empirical Study to Assess the Factors Influencing Banking Customers Toward FINTECH Adoption in Tamil Nadu
    Eai Springer Innovations in Communication and Computing, 2023
  2. Effects of Customer Brand Engagement and Online Brand Experience: An Empirical Research
    Eai Springer Innovations in Communication and Computing, 2021
  3. Managing internal resource for sustainability: A case of Indian family business
    International Journal of Innovative Technology and Exploring Engineering, 2019

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