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James Manoj De Chlarence

Assistant Professor and Faculty of Business Management · JSPM University

https://researchid.co/manojchlar
@jspmuni.ac.in
12Google Scholar Citations
2Google Scholar h-index
1Google Scholar i10-index

Recent Google Scholar Publications

  1. Impact of multi-sensory marketing on consumer purchase decisions and loyalty in restaurants
    Empowering Inclusive Innovation, 739-749 , 2026, 2026.0
  2. Visual Cognition and Marketing: How Color Psychology Affects Memory Retention
    International Journal of Environmental Sciences 11 (18s), 1569-1575 , 2025, 2025.0
  3. Reframing AI in Marketing Content Creation: Toward a HumanAI Synergy Paradigm
    International Journal of Environmental Sciences 11 (18s), 1576-1592 , 2025, 2025.0
  4. Enhancing Supply Chain Performance with ERP Systems and Emerging Technologies: A Strategic Approach to Competitive Advantage
    International Journal of Environmental Sciences 11 (18s), 1593-1601 , 2025, 2025.0
  5. Generation Z at workplace
    NeuroQuantology 20 (5), 3717-3729 , 2022, 2022.0 | Citations: 10.0

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