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JOSE ALBERTO MARTINEZ GONZALEZ

Department of Business Administration and Economic History · LA LAGUNA UNIVERSITY

https://researchid.co/jmartine
@ull.es
24Scopus Publications

Research Interests

Human Resources Management Entrepreneurship Leadership

Recent Scopus Publications

  1. Editorial: Employee resilience, volume II
    Frontiers in Psychology, 2026
  2. Should bundling agreements between rival firms involve persuasive advertising differentiation?
    Journal of Economics Zeitschrift Fur Nationalokonomie, 2025
  3. Editorial: Employee resilience
    Frontiers in Psychology, 2025
  4. Predicting hotel guest satisfaction using TripAdvisor ratings and the PLS-SEM method
    Cogent Business and Management, 2025
  5. Hotel Guest Satisfaction: A Predictive and Discriminant Study Using TripAdvisor Ratings
    Administrative Sciences, 2025

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