BUSHRA
Associate Professor, Finance · Jagan Institute of Management Studies
Research Interests
Finance, Behavioural Finance, Digital Finance, Fintech
Biography
Dr. Bushra – Associate Professor, Jagan Institute of Management Studies, Rohini, Delhi This is Dr. Bushra, currently serving as an Associate Professor at Jagan Institute of Management Studies (JIMS), Rohini, Delhi. I hold a PhD in Behavioural Finance and am UGC NET (Management) qualified. My academic background includes an MBA in Finance, M.Com, B.Com (Hons), and B.Ed., which collectively form a strong foundation in the disciplines of finance, commerce, and education. With over 15 years of teaching experience, I have been engaged in delivering a wide range of subjects in the areas of finance and accounts. My core areas of interest include Behavioural Finance, Financial Management, Accounting, and Investment Analysis. I am passionate about blending theoretical knowledge with practical insights to enhance student learning and engagement in the classroom.
Education
I am a doctorate in Behavioural Finance
Recent Scopus Publications
- Digital financial literacy and financial well-being
- Demography of Investors and Behavioral Biases - An Empirical Study
- Evaluation of Investor’s Financial Attitude towards Trading Activity during Pandemic
Links
- ORCID https://orcid.org/0000-0001-8377-7840
- Google Scholar https://scholar.google.com/citations?user=meH9R6MAAAAJ
- Scopus https://www.scopus.com/authid/detail.uri?authorId=58294308400
- Personal Weblink https://vidwan.inflibnet.ac.in/myprofile#expertise_information_panel