Anantha Subramanya Iyer K .N.
Associate Professor, Management - Marketing Area · CMS Business School, Jain University
https://researchid.co/asiyer1
@bschool.cms.ac.in
28Google Scholar Citations
3Google Scholar h-index
Research Interests
B2B Marketing, Services Marketing, Digital and Social Media Marketing
Education
PhD in Marketing, Masters in Marketing Management Bachelors in Computer Science
Recent Scopus Publications
Links
- ORCID https://orcid.org/0000-0002-9517-6687
- Google Scholar https://scholar.google.com/citations?user=_QyWuA8AAAAJ
- Scopus https://www.scopus.com/authid/detail.uri?authorId=58234832400